Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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Samuel Drauschak is a process scientist who has spent nearly a decade helping organizations understand how work actually flows, not how they think it flows. As founder of Cavi Consulting, he works with teams from small businesses to enterprise organizations to map, analyze, and redesign their processes as a foundation for sustainable growth. What makes Samuel’s work distinct is his focus on process capture and visualization. Rather than jumping to automation or tools, he helps leaders create shared operational clarity first, making inefficiencies visible, aligning teams, and preparing systems to scale without adding complexity.

In this conversation, we discuss process debt, why most businesses struggle with scale, and what consultants can learn from applying rigorous process thinking to their own firms, from delivery to marketing to long-term client relationships.

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Proposed Interview Structure:

1. What originally pulled you into consulting and process work?

2. What problem are you fundamentally solving for organizations, and why does that problem matter to you personally?

3. Who are your ideal clients today, and who usually needs to be convinced for a process initiative to move forward?

4. How do clients typically find you, and what’s worked best for attracting the right kind of work? Current Acquisition Channels: Referral Sub Question: What’s your view on podcasting as a marketing tool for consultants and professional services firms?

5. Process improvement can feel intangible early in the conversation. How do you structure your sales process to build trust and close complex consulting deals?

6. Once a client starts working with you, how do you retain them over time, what do you do intentionally to make clients come back and build long-term relationships?

7. Where do you personally find yourself most stuck right now as a consultant and business owner, if at all?

8. Looking ahead, where do you see the biggest opportunities for your work over the next few years?

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Know more about Samuel Drauschak

Website Link: https://www.caviconsulting.com/

Connect with Samuel Drauschak on LinkedIn

LinkedIn link: https://www.linkedin.com/in/samdrauschak/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

**********************************************************************

Netysha Santos helps organizations strengthen leadership by working on what often goes unspoken: the people dynamics, habits, and systems that quietly shape performance and culture. She operates at the intersection of executive coaching, team effectiveness, and organizational design. As a Principal at Avion Consulting, Netysha works with senior executives, leadership teams, and enterprises across North America, Europe, the Middle East, and Asia.

Her work ranges from one-on-one executive coaching to enterprise-wide leadership development programs designed to scale behavior change, not just awareness. What makes her perspective especially relevant for consultants is her insider experience. She has led talent and transformation efforts inside global professional services firms, big tech, and high-growth startups, and now applies that hard-earned understanding to help leaders operate with more clarity, cohesion, and impact.

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Proposed Interview Structure:

1. What originally drew you into leadership development and executive coaching?

2. What’s the core leadership problem you spend most of your time helping organizations solve today?

3. Who are your typical clients now, and who inside the organization usually sponsors or buys your work?

4. How do organizations typically find you, and what’s worked best for building trust in this space? Current Acquisition Channels: Referral Sub Question: What’s your take on podcasts as a marketing and credibility tool for leadership consultants?

5. Selling leadership work often involves long cycles and multiple stakeholders. How do you usually move from interest to a signed engagement?

6. Once a client has worked with you, how do you make sure they keep coming back? What do you deliberately do to build long-term, trust-based relationships rather than one-off engagements?

7. Where do you feel most constrained or challenged right now as a consultant (if at all)?

8. Looking ahead, what do you see as the biggest opportunities, or shifts, in leadership development over the next few years?

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Know more about Netysha Santos

Website Link: https://avionconsulting.com/

Connect with Netysha Santos on LinkedIn

LinkedIn link: https://www.linkedin.com/in/netysha-santos-laborbe/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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Patrick Kelly has built a career at the intersection of business, technology, and healthcare. He’s worked inside large firms like Ernst & Young, fast-growing health tech startups, and established healthcare organizations, giving him a rare, end-to-end view of how systems, teams, and strategy need to align to scale. Today, Patrick leads 4th Season Consulting, a fractional technology consulting firm helping healthcare practices and organizations optimize their tech stack, workflows, and operations.

His work focuses on making complex systems actually usable, from EHR and practice management systems to cloud infrastructure and data. Beyond consulting, Patrick also serves in public leadership roles, including Mayor Pro Tem of Lewisville, Texas, and on healthcare boards. That combination of executive consulting and civic leadership gives him a grounded, real-world perspective on decision-making, accountability, and long-term impact, lessons that translate well beyond healthcare.

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Proposed Interview Structure:

1. What originally pulled you into consulting and technology leadership, especially in healthcare?

2. What core problem are you solving today with 4th Season Consulting, and why does it matter so much to you?

3. Who are your ideal clients now, and who are the real decision-makers when it comes to engaging a fractional technology consultant?

4. How do clients typically find you today, and what’s worked best for you to generate consistent demand? Current Acquisition Channels: Referral, Content, Speaking engagements Sub Question: What’s your view on podcasts as a marketing tool for consultants and experts in the healthcare space?

5. Healthcare often comes with long sales cycles and complex stakeholder buy-in. How do you navigate that and ultimately close engagements?

6. Once a client starts working with you, how do you retain them over time, and what do you intentionally do to make sure they keep coming back and see you as a long-term partner?

7. Where do you find yourself most stuck right now as a consultant running 4th Season Consulting, if at all?

8. Looking ahead, where do you see the biggest opportunities for your work in healthcare and regulated industries over the next few years?

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Know more about Patrick Kelly

Website Link: https://www.4thsc.com/

Connect with Patrick Kelly on LinkedIn

LinkedIn link: https://www.linkedin.com/in/pmichaelkelly/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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Luis coaches leaders at the exact moment where success creates a new problem: visibility, pressure, and performance collide, and the cost of being misread goes up. His core idea is simple: great leaders don’t always need to change who they are; they need to be seen as they intend to be. That means closing the gap between what you think you’re communicating and what stakeholders actually experience.

He works with three recurring profiles: fast-rising high achievers who need stronger executive presence, intense leaders who are “brilliant but misunderstood,” and senior executives who stop getting real feedback as they rise. His process is aspiration-driven and anchored in business outcomes: align leadership growth with company goals, surface perception patterns shaping impact, and clarify a path forward that results in visible behavior change.

For consulting firm owners, this episode is a masterclass in influence and stakeholder management. The same dynamics show up when you’re selling, leading delivery teams, and scaling beyond founder-dependency: if clients trust you but everything still routes through you, your leadership isn’t scaling yet. Luis will share how to make strategic leadership legible, so you’re not just respected, but followed.

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Proposed Interview Structure:

1. Luis, what pulled you into executive coaching in the first place, what was the moment where you realized this is the work?

2. Your positioning focuses on where perception, pressure, and performance collide. What perception gap do you most often see in senior leaders, and why is it so important for you to help them close it?

3. You coach three profiles: fast-rising high achievers, ‘brilliant but misunderstood’ leaders, and execs at the top who stop getting feedback. Which one shows up most often today, and who’s usually the decision maker bringing you in?

4. How do your best clients typically find you, what has consistently worked to earn trust at that level? Current Acquisition Channels: Referral Sub Question: What do you think about podcasting as a marketing tool in the coaching/consulting space, especially for credibility-led services like yours?

5. Executive coaching can have a long buying cycle and a lot of stakeholders, CEO, HR, board. How do you usually move from interest to a signed engagement?

6. Executive coaching can easily become ‘useful but optional.’ How do you retain clients long term, what do you do to build deep relationships and make the value so clear they keep coming back?

7. Where do you find yourself most stuck right now as a coach and business owner, if at all? Is it growth, positioning, delivery capacity, or something else entirely?

8. Looking ahead, where do you see the biggest opportunity in leadership and executive coaching over the next few years, and what are you building toward personally?

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Know more about Luis Velasquez

Website Link: https://velascoaching.com/

Book link: https://www.amazon.in/Ordinary-Resilience-Rethinking-Effective-Leaders/dp/1544545649

Connect with Luis Velasquez on LinkedIn

LinkedIn link: https://www.linkedin.com/in/velasquezluis/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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Jenora Ledbetter is the Principal Consultant at The Self Care Network, where she works with organizations facing high-risk people and leadership situations that can’t wait. Her work sits at the intersection of leadership dynamics, behavioral patterns, and organizational risk, helping leaders address problems before they become expensive. Rather than treating burnout, conflict, or turnover as “soft” HR issues, Jenora frames them as early indicators of deeper instability. She provides short-term and fractional support to stabilize leadership teams, guide sensitive decisions, and reduce exposure during periods of strain or transition.

In this conversation, we’ll explore how consulting firm owners can recognize hidden people risks, navigate leadership breakdowns with clarity, and build organizations that stay stable under pressure, without defaulting to reactive hires or surface-level fixes.

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Proposed Interview Structure:

1. What originally pulled you into consulting and leadership stabilization work?

2. What specific people or leadership problems do you help organizations with today, and why helping them matters so much to you personally?

3. Who do you typically work with today, and who inside the organization usually brings you in when things feel urgent?

4. How do organizations usually find you when they’re facing these high-risk situations, and what’s worked best for you to attract the right clients? Current Acquisition Channels: Referral, Webinars, Speaking engagements Sub Question: You host your own podcast, what do you think about podcasting as a marketing tool in the consulting and leadership space?

5. When the stakes are high and decisions are sensitive, how do you help leaders move from hesitation to commitment?

6. Once you’re working with a client, how do you approach retention, what do you do to build trust, deliver results, and keep clients coming back over the long term?

7. Where do you find yourself most stuck right now in your own practice, if at all?

8. Looking ahead, where do you see the biggest opportunities for your work in leadership, culture, and people-risk over the next few years?

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Know more about Jenora Ledbetter

Website Link: https://www.theselfcarenetwork.org/

Connect with Jenora Ledbetter on LinkedIn

LinkedIn link: https://www.linkedin.com/in/jenoraledbetter/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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David de Wet has spent over 20 years working at the intersection of procurement, project delivery, and sustainability. As Founder and Managing Director of Ecovate Group, he supports public sector organisations, including the NHS, central government, and the MoD, on complex, high-value programmes where compliance, cost control, and environmental outcomes all matter. What makes David’s work stand out is execution. Ecovate doesn’t just advise; they implement. From tactical procurement support to energy demand reduction and social value initiatives, David has built a consultancy designed to close the gap between strategy and delivery, a gap many consulting firms struggle with.

In this conversation, we’ll explore how to build credibility in the public sector, sell and deliver long-cycle consulting engagements, and grow a consultancy that balances commercial pressure with sustainability and impact.

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Proposed Interview Structure:

1. What originally got you into consulting, and what pulled you toward procurement and the public sector in particular?

2. What specific problem does Ecovate exist to solve today, and why has that problem remained so important to you?

3. Who are your ideal clients now, and when you’re working in the public sector, who are the real decision-makers you need to win over?

4. How do clients typically find you today, and what’s actually worked best to build credibility and trust in such a regulated environment? Current Acquisition Channels: Cold outreach Sub Question: What’s your view on podcasting as a marketing tool for consultants and firms operating in procurement, sustainability, or the public sector?

5. Public sector consulting often comes with long sales cycles and heavy procurement processes, how do you personally navigate that from first conversation to signed contract?

6. Once a client starts working with you, how do you ensure they keep coming back, and what do you do deliberately to build long-term, trusted relationships?

7. Where do you find yourself most stuck right now, whether that’s growth, focus, scale, or something else (if at all)?

8. Looking ahead, where do you see the biggest opportunities in procurement, sustainability, and public sector consulting over the next few years?

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Connect with David de Wet on LinkedIn

LinkedIn link: https://www.linkedin.com/in/davedewet/?originalSubdomain=uk

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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Scaling is hard. Not just operationally, emotionally and culturally. Joy has built her work around a simple idea: if leadership development isn’t connected to the reality of how a company wins, it becomes “nice to have” training that fades fast. Through ScaleJOY, Joy helps founders and People leaders design leadership development that’s specific to the company’s stage, goals, and culture, and then hands it over so the organization can run it autonomously within a year. That “handover” piece matters: consulting value isn’t just delivery, it’s capability-building.

We’ll talk about why manager training fails in founder-led companies when it doesn’t start with the founder’s principles, how to create real executive team cohesion, and what it takes to make leadership development feel less performative, and more useful, even in hyper-growth environments.

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Proposed Interview Structure:

1. What originally pulled you into People leadership and then into building ScaleJOY?

2. What’s the core problem you’re solving for founders and exec teams, and why does it matters so much to you personally?

3. Who are your ideal clients today, and who’s usually the real decision maker: the CEO, the CPO, or the full exec team?

4. How do clients typically find you, and what’s actually worked best to build trust in a space like leadership development where “everyone says they do it”? Current Acquisition Channels: Referral, Content, Webinars, Podcast (guesting), Speaking engagements, Cold outreach Sub Question: What do you think about podcasting as a marketing tool for the coaching/consulting space, or for People/leadership work specifically?

5. A lot of your work probably requires buy-in across multiple stakeholders. How do you handle the sales cycle from first conversation to “yes,” especially when the founder is busy or skeptical?

6. Once a client starts working with you, how do you structure engagements to build trust, deliver ongoing value, and turn projects into long-term relationships?

7. Where do you find yourself most stuck right now in your own practice (if at all), whether that’s growth, focus, or the next version of ScaleJOY?

8. Looking ahead, what do you think will matter most in leadership development over the next few years, and how is ScaleJOY evolving to meet it?

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Know more about Joy Sybesma

Website Link: https://www.scalejoy.net/

Connect with Joy Sybesma on LinkedIn

LinkedIn link: https://www.linkedin.com/in/joysybesma/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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AI is everywhere, but real adoption is still rare. Thiago Ferreira built Elevate AI Consulting to help close that gap, working with teams that want results, not demos or oversized “AI initiatives.” As a consultant, educator, and Chief AI Officer, Thiago focuses on lightweight automations, applied training, and systems that reduce manual work without disrupting culture. His work sits at the intersection of strategy, operations, and change management, where most AI projects succeed or fail.

In this episode, we talk about how Thiago built his consulting practice, how he helps clients move from curiosity to execution, and what other consultants can learn from his people-first approach to AI adoption.

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Proposed Interview Structure:

1. What got you into consulting, and what ultimately pulled you into focusing on AI adoption specifically?

2. What core problem do your clients come to you with today, and why do you think AI adoption is where so many organizations get stuck?

3. Who are your ideal clients right now, and who inside the organization usually needs to be convinced for an AI engagement to move forward?

4. How have you built visibility and trust for Elevate AI Consulting, and what’s worked best for attracting the right clients? Current Acquisition Channels: Referral, Content, Webinars, Podcast (guesting), Speaking engagements Sub Question: What’s your take on podcasts as a marketing tool for consultants and educators in the AI space?

5. When clients are interested in AI but hesitant to commit, how do you typically guide the sales conversation toward a clear yes?

6. Once a client starts working with you, how do you retain them, and what do you do intentionally to build long-term relationships and repeat engagements?

7. Where do you find yourself most stuck right now as a consultant building an AI-focused practice, if at all?

8. Looking ahead, where do you see the biggest opportunities for your work with AI over the next few years?

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Know more about Thiago Ferreira

Website Link: https://www.elevateaiconsulting.com/

LinkedIn: https://www.linkedin.com/company/elevate-ai-consulting/

Youtube: https://www.youtube.com/@ElevateAIConsulting

Connect with Thiago Ferreira on LinkedIn

LinkedIn link: https://www.linkedin.com/in/thiagoef/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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Maria Bruederlin has spent over 15 years coaching executives, leaders, and teams across global organizations in sectors ranging from IT and finance to energy, manufacturing, and education. Her work focuses on developing self-awareness and emotional intelligence as the foundation for effective leadership.

As a Professional Certified Coach (PCC) with the ICF and a Master Trainer for the International Coaching Community, Maria brings both depth and structure to leadership development. She doesn’t just coach individuals, she helps organizations build sustainable coaching cultures that scale.

In this conversation, we’ll discuss how leaders transition from manager to true leader, how emotional intelligence shows up in real business decisions, and what consultants can learn from working deeply, and globally, with executive clients.

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Proposed Interview Questions:

1. What originally drew you into executive coaching and leadership development?

2. What is the core leadership problem you help executives solve today, and why does it matter so much to you?

3. Who are your ideal clients now, and where in the organization do you usually engage, individual leaders, teams, or the enterprise level?

4. How do clients typically find you today, and what’s worked best over the years to build trust and credibility in your market? Current Aquisition Channels: Referral Sub Question: What’s your view on podcasting as a marketing and authority-building tool in the coaching and consulting space?

5. When working with senior leaders and organizations, how do you usually move from an initial conversation to a committed, long-term engagement?

6. How do you retain clients over time, what do you do in your work and relationships that makes leaders and organizations keep coming back to you?

7. At this stage of your business, where do you find yourself most challenged or stretched (if at all)?

8.Looking ahead, what do you see as the biggest opportunities, or risks, in leadership development and executive coaching over the next few years?

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Know more about Maria Bruederlin

Website Link: https://www.impactcoachingsolutions.com/

Connect with Maria Bruederlin on LinkedIn

LinkedIn link: https://www.linkedin.com/in/mariabru/

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)

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Mike Koziol is the founder of $100K Consultant, where he works with solo consultants and small agency owners who are already doing $10–30K/month but feel stuck between growth and burnout. His core belief is simple: scaling shouldn’t require hiring layers of people or turning your business into chaos. Before coaching consultants, Mike built a career across compliance, strategy, and leadership, including serving as Head of Compliance for Teva Canada and teaching business strategy and ethics in MBA programs. That mix of corporate rigor and hands-on consulting shows up clearly in his approach: clean systems, clear offers, and leverage over hustle.

In this conversation, we’ll explore how consultants can redesign their delivery, pricing, and structure so growth actually makes life easier, not heavier. We’ll also talk about where consultants get stuck once revenue is flowing, why structure is leverage (not a luxury), and what it really takes to build a calm, profitable consulting business.

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Proposed Interview Structure:

1. What originally pulled you into consulting, and how did your background in compliance and strategy shape that path?

2. What’s the core problem you’re solving for consultants today, and why do you think so many of them hit a ceiling around $20–30K per month?

3. Who are your ideal clients now, and who is usually the real decision maker when someone decides to work with you?

4. How do most clients find you today, and what has worked best to attract serious, high-quality consulting leads? Current Acquisition Channels: Referral, Content, Podcast (guesting), Podcast (hosting), Cold outreach Sub Question: What’s your view on podcasts as a marketing tool for consultants and coaches, especially for positioning and trust?

5. Consulting sales cycles can be long and nuanced. How do you typically help clients move from interest to a confident “yes”?

6. In your own business, how do you retain clients once they start working with you? What do you do intentionally to make sure they get results, keep coming back, and turn the relationship into something long term?

7. Even with your experience and track record, where do you personally find yourself most stuck right now in your consulting business, if at all?

8. Looking ahead, where do you see the biggest opportunities for your work over the next few years?

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Know more about Mike Koziol

Website Link: https://mikekoziol.com/

Spotify Link: https://open.spotify.com/show/58mCfPoY3Prsl0ZOe7tfzA?si=869ef6896bd1449f

Connect with Mike Koziol on LinkedIn

LinkedIn link: https://www.linkedin.com/in/michalkoziol/?originalSubdomain=au

Apply to be a guest on Consulting Leaders:

https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/