Content Creator Club

Notice something a little different around here? I’ve rebranded my podcast with a shiny new name: Podcast Builder Club. I’m really dialing in to sharing strategies that will help you build your podcast. And to celebrate this change, I’m giving away my six favorite books of all time. Seriously, these books changed my life and my business! Check out the link below for more details and to enter the contest.

You’d be surprised how many podcasters don’t have a tight pitch for their show. And someone’s pitch isn’t clear, that’s a red flag to me that their podcast’s content isn’t going to be well put-together. You have to be able to efficiently explain what your podcast is all about to get new listeners and new downloads!

It’s Mindset Monday! As human beings, we instinctively want to avoid failure. But that can be extremely limiting. Failure is what helps us learn and grow while enabling us to move on to our next great endeavor. So I’ve been exploring a mindset shift inspired by Bob Ross! What if we transform our mindset around failure to view mistakes as happy little accidents instead?

Are you afraid someone is going to "steal your idea"? 

If that thought has ever crossed your mind, you need to listen to this episode. 

Ideas vs. Execution 

I'll share with you a thought process that will turn your ideas into reality. 

If you need a great network of podcasters, consider joining the Podcast Builder Club 

Recently, a member of the Podcast Builder Club asked a question about work-life balance. It can be a real struggle for podcasters to maintain that balance when they’re trying to give their all to make their show the best it can be! If you feel like you ever struggle in this area and want to optimize that work-life balance, this episode is for you!

It’s the hot question that seems to be on every podcaster’s lips. It’s kind of a loaded question, though, right? On the one hand, Youtube is an extremely popular search engine and invaluable resource for getting your content discovered. But on the other, Youtube wasn’t designed to host entire podcast episodes, and that’s not what most people coming to Youtube are looking for.

In this episode, Travis talks about:

Why you should use platforms like Youtube for their native, intended use.

How in order to grow a Youtube channel, you need to think about what people are looking for when they come to the website.

A specific way to leverage Youtube to both grow your channel and your show, by using Clipscribe to upload engaging mini-clips of your podcast.

Why you need to create a hook to get people interested in your content.

Why your title and image are incredibly important to get people to watch your video.

Memorable Quotes

“Youtube, in particular, is really geared toward people who are searching for some form of entertainment.”

“I want you to think of these platforms as ways to open doors into your podcast.”

Links to Resources

Clipscribe

Canva

Subscribe to my Youtube ChannelDM me on Instagram to let me know if you have a Youtube channel! 

Do you find yourself sitting at your desk dreaming of being a Podcaster or Youtuber full time, but feel like you can’t quit your day job? Taking the leap into content creation as a full-time job can be a scary process. That’s why today, we’re going to do an exercise that will walk you through a specific process that will help you figure out what you need to do to replace your current income with income from content creation. That way, you walk toward your dream with a specific plan and be able to quit your job when you’re ready.

Does thinking about keeping up with social media marketing for your podcast make your palms a little sweaty? Creating consistent and engaging content on your social media to turn followers into listeners can seem like a daunting task, but we all know it’s so important these days. Luckily, today’s guest on the podcast is here to break it all down for you! Andréa Jones, host of the Savvy Social Podcast, is a genius at social media and she’s here to help you learn how to make social media work for you.

Have you heard of the social media app Clubhouse and been itching to get on it? Or maybe you have an invite sitting around, but you’re not sure yet how to utilize it? Today Travis is chatting with Guillaume Dorméus, an expert content creator who has lots of good ideas for leveraging Clubhouse. Guil is a photographer, a catalyst and connector of people, and the host of his own podcast, Culture Theory -so you know he’s got brilliant ideas for fellow content creators!

Last week, Travis wasn’t feeling very well, so in order to protect his family, he decided to get a COVID test. He was shocked to get a positive result! He’s been incredibly cautious throughout this whole pandemic, barely leaving the house and practicing thorough social distancing and hygiene.

In this episode, Travis talks about what he learned from overcoming this obstacle, such as:

The importance of self-care, because without your health you have nothing else (yes, it’s cliche, but true!).

That it is probably possible to work yourself sick by over-exerting yourself, and as podcasters, we have a tendency to do this.

Asking for help is ok when you need it. Remember, it’s good to be able to delegate things to team members.

How it’s ok to take an occasional pause from your phone, email, social media, etc. When you are feeling overwhelmed, step back and let that momentum stop for a minute.

Memorable Quotes

“There's beauty in knowing when you need to ask for help”

“There’s momentum in everything”

“We have what we can do in our hands, alone”

Links to Resources

Go to https://www.facebook.com/groups/poddecks to join the Podcast Builder Club!