✓ Be more selective - find projects that are profitable, enjoyable, and scalable.

✓ Being selective helps drive long-term employee satisfaction so they’re not working on stuff they hate

✓ Implement methods for filtering like a Questionnaire about the top 8 things that are important to your company

✓ Marketing is more than just getting leads, build your long-term brand equity

✓ Nurturing existing business and increasing referrals