Converge Coffee

In this episode, Sean sits down with Michael Woodward, CEO and Founder of jumbleThink. They dive into Michael's passion to help others and why he started jumbleThink. They chat about creating Micro Experiments to test messaging and audiences. Michael offers great insight on why and how keeping messaging simple to quickly test its effectiveness.

More About Michael. https://www.linkedin.com/in/mlwoodward/

In this episode, Sean sits down with Marcia Barnes, CEO and Founder of Valve+Meter. They dive into Marcia's extensive marketing background and why she chose to start a marketing agency. They dive in what performance based marketing is and what marketing should be for companies. Marcia offers great insight, humility, and humor in this episode.

More About Marcia. https://www.linkedin.com/in/marcia-barnes/

In this episode, Sean sits down with Kristin Van Busum, Founder of Project Alianza. Kristin has an interesting background working for RAND Corporation, a global policy think tank that provides objective research to policymakers. She attended New York University, Butler University, and was a Fullbright Scholar and recipient of a Fulbright Alumni Innovation Grant for Global Education. They dive into how Kristin started Project Alianza and the unique marketing approach the company has. They dive deeper into understanding who we are marketing to and importance knowing what people need.

More About Kristin. https://www.linkedin.com/in/kristinvanbusum/

In this episode, Sean sits down with Jay Acunzo, Founder of Marketing Showrunners and Unthinkable Media. Jay has an excellent career spanning from Google to HubSpot to NextView. They dive into how he saw patterns that weren't for him in marketing. So he decided to write a book and start a company focusing on making the best decision for you, regardless of best practice.

More About Jay. https://www.linkedin.com/in/jayacunzo/

In this episode, Sean sits down with Kyle Lacy, CMO at Lessonly. They dive into how the Lessonly Marketing Team decided what digital metrics were essential for growth. They chatted about the launch of Lessonly's website redesign and the strategy behind the project. And they talk about growing from our marketing failures to be stronger than ever.

More About Kyle. https://www.linkedin.com/in/kylelacy/

In this episode, I sit down with Christine Miles, founder and president of EQUipt, a woman owned business focusing on helping people tap into and improve their EQs (emotional intelligence). They dive into what emotional intelligence (EQ) is. What is the secret to building your EQ and why it is important. And why EQ is so important to your internal marketing messaging which faces outward to your customers.

More About Christine. https://www.linkedin.com/in/christinemilestrainer/

In this episode, Sean sits down with Michael Kelly, one of the founders of DeveloperTown, a co-founder of FullStack, the founder of Tenant Tracker, a co-founder of Startup Competitors, and he is an active investor/advisor/board member in a number of startups. We dive into why he created Startup Competitors. Mike explains how companies, especially SaaS, should do market research. That is where is company comes in. They dive deeper on what it take for good market research and what lessons Mike has learned from interviewing over 40 startups on his podcast, providing a market research for them, and building Startup Competitors.

More About Mike. https://www.linkedin.com/in/michaeldkelly/

In this episode, Sean sits down with Jim Martin, Founder and President of Venue Intelligence. They dive into why any company needs a venue playbook. Jim explains what Venue Intelligence does and how to market a SaaS product where most people still use binders. They dive deeper on why Jim's company targets security, operations, and marketing at any company.

More About Jim. https://www.linkedin.com/in/jim-martin-048a48/

In this episode, Sean sits down with Mike Hurley, CEO and co-founder of Warmup. They dive into why referral systems are broken. Mike explains why he built Warmup and why marketers and sales should have consistent messaging when asking for referrals. They dive deeper into how customer and employee referrals convert higher than any lead source.

More About Mike. https://www.linkedin.com/in/mikechurley/

In this episode, Sean sits down with Claudyne Wilder, president of Wilder Presentations and founder of TorchMetrics. They dive into why presenters need to communicate clearly. Claudyne explains - in her vast experience - there aren't any tools to give customer journeys and actionable ways to improve on weaknesses and strengths. They talk about why TorchMetrics improves the customer experience for presenters to be better, clearer communicators for their organizations and themselves.

More About Claudyne. https://www.linkedin.com/in/claudynewilder/