Are you struggling to generate leads and attract new clients as a Managed Service Provider (MSP) or IT company? If so, it may be time to take a closer look at your website and marketing strategies.

In this video, we\'ve analyzed 50 different MSP/IT companies and identified three things you need to stop doing to succeed. First and foremost, stop claiming that you have award-winning technical support. No governing agency can prove these claims like JD Power and Associates, so it\'s just a meaningless marketing gimmick.

Secondly, you need to better explain what it looks like to work with you. Provide details about your response time, same-day resolution rate, SLA meeting frequency, customer retention rate, and testimonials from satisfied customers. Don\'t be too generic - potential clients need to see that you can provide value that\'s specific to their business.

Finally, you need to provide more in-depth services that are tailored to specific industries. A one-size-fits-all approach just doesn\'t cut it when it comes to managing IT infrastructure. Consider developing industry-specific services that meet the unique needs of different verticals.

Implementing these changes can make your MSP stand out in a crowded market and attract more leads. Watch this video to learn more about what you must do to succeed and take your MSP to the next level.