Charlie and Crissy discuss their (sometimes controversial) predictions for 2020 and the next decade. They talk removing tools from your stack, data quality, misusing contact data, and shifting away from being overly data-driven. Check it out and see what the next few years have in store for us according to CS2. Watch the video at www.cs2marketing.com/fwd

Since we’re now in the futuristic-sounding year of 2020, we wanted to make some predictions of what we expect to happen in the world of B2B marketing. In working with B2B tech companies of varying sizes, we have seen certain trends in how marketing is evolving. Here’s part 1, discussing the first half of 8 predictions we think will happen in the new year. Watch the video version here: https://www.cs2marketing.com/fwd

The 3 P's of Marketing Ops: People, Process, Performance. Listen in to hear why these 3 P's are in the DNA of everything we do at CS2.

We put out a survey posing questions about workplace happiness to B2B tech marketers, and the results are in! We weren't surprised to hear that the majority of respondents are feeling stressed by the chaos at work. Crissy, Charlie, Christie and Jerel discuss the results and offer some solutions to combat the chaos that working in marketing can bring.

Crissy and Charlie discuss the reasoning behind our survey on B2B Marketing Turnover. To be a part of the survey, visit this link [closes on 7/7/2019]: https://www.cs2marketing.com/learn/happy-b2b-tech-marketer-survey

Have you ever started at a new company only to find out that their Marketo instance (aka your work home) is a mess? Since Crissy and Charlie are going through a house remodel right now, they realized that there are a lot of parallels between remodeling a house and remodeling a Marketo instance. Listen in to hear about things to think about when taking on a DIY of your Marketo instance!

Charlie and Crissy discuss Charlie's new idea to use the agile software development framework, typically used by developers, for marketing operations. They discuss how the process would work when applied to marketing ops, and how marketing teams might benefit from adopting the framework.

Charlie has been reading a new book called The Power of Habit by Charlies Duhigg, which inspired our latest conversation. We discuss how to break bad habits at work and how to incorporate new habits to help you work smarter, not harder.

In this episode, we discuss the quality assurance process and how using The Swiss Cheese Model may save you from some big mishaps.

The team at CS2 marketing discusses how you can train your wider team to work with your marketing ops team with some key steps. They also discuss some common hiring mistakes when hiring for a marketing ops role.