As a creative entrepreneur, it may feel like your creativity flows naturally, except for when you’re needing ideas for emails to send. 

If you ever get that blank page syndrome when thinking of what emails to send to your list, these five prompts for emails will get the creative juices flowing for you plus simple templates you can follow for each. 

Tune in to hear: 

• Why you need an email list as a creative entrepreneur
• 5 types of emails to send to build connection and turn subscribers into clients
• Tips and prompts for how to write each of these emails to make them effective

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JOIN US INSIDE WORDS THAT CLICK

If "update my website copy" is sitting unchecked on your to do list, but you aren't quite ready to swing copywriting at a done-for-you price, Word That Click, a website copy course for photographers, is for you. In this self-study course, from What Sara Said, you will learn how to craft website pages that showcase who you are, your heart for what you do, and the value of your work.

As a special bonus, just for my podcast listeners use code oncall for $50 off the course at whatsarasaid.com/course

Join us inside Words that Click!

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From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

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🌐 Website

📸 Instagram

🎥 YouTube

Mentioned in this episode:

VIP Days

Your words can communicate who you are, share little insights about your personality, and make it easy for your dream clients to feel connected with you before they even talk with you — and your visuals matter just as much. 

Your website and branding not only convey your personality and support you in feeling confident to show up online, but those visuals — when thoughtfully designed — can elevate your words and leave a lasting impression on your potential clients. 

Claire Palmer, brand designer and owner of Juniperfolk Designs, shares the importance of your brand and website design, how you can ensure your visuals not only look beautiful but also represent who you are, and the importance of marrying your copy and your visuals together so they tell the same story. 

Tune in for:

• The role of copy in a successful brand and website
• It’s not just about beautiful visuals — your branding has to feel like you
• The micro-details that make all the difference

CONNECT WITH CLAIRE

Claire Palmer owns Juniperfolk Designs, a brand and web design studio specializing in authenticity and intentionality. After working in the service industry for over a decade, she pivoted, and instead of serving incredible cocktails, she began serving up powerful brands and websites. She launched a Showit website template shop and offers three website templates named after her favorite cocktails. She prides herself in design that has strategy and emotion at the forefront.

Website template shop — use code “whatsarasaid10” for 10% off

Claire's Instagram

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JOIN US INSIDE WORDS THAT CLICK

If "update my website copy" is sitting unchecked on your to do list, but you aren't quite ready to swing copywriting at a done-for-you price, Word That Click, a website copy course for photographers, is for you. In this self-study course, from What Sara Said, you will learn how to craft website pages that showcase who you are, your heart for what you do, and the value of your work.

As a special bonus, just for my podcast listeners use code oncall for $50 off the course at whatsarasaid.com/course

Join us inside Words that Click!

—

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

—

🌐 Website

📸 Instagram

🎥 YouTube

Mentioned in this episode:

Quiz

If you've ever found yourself scrolling Instagram to get inspiration for a post on your own feed, only to find yourself giggling at reels of raccoons an hour later, this episode is for you.

In this episode, I’m sharing nine social post ideas you can put to work right now as a service provider. 

Say goodbye to the writer's block, friend, because these nine social post ideas are so easy to implement, you can get at least one created and posted today. 

If you put any of these ideas to work on Instagram, I'd love for you to tag me @HelloSaraGillis on Instagram so that I can cheer you on. 

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA: 

🌐 Website: https://whatsarasaid.com/ 

📸 Instagram: https://www.instagram.com/hellosaragillis/ 

🎥 YouTube: https://www.youtube.com/@hellosaragillis 

Mentioned in this episode:

VIP Days

If you want to create a business you love, it comes with a lot of vulnerability. 

It requires that you shed the “shoulds” and let go of the noise of judgment, so you can stop abandoning who you are and your desires. 

Kim Diamond, a South Dakota-based holistic wellness coach, shares her wisdom on how to lean into this vulnerability to uncover who you are and what you want, how to trust yourself, and what it takes to show up as yourself both in business and in life. 

Kim shares:

• How she transitioned from an elementary school teacher to a wellness coach
• How to navigate the scary yet powerful moment all entrepreneurs face of starting from scratch 
• 4 Ns practice for overcoming the need to prove yourself 
• The mindsets you need to trust yourself
• Shifts that happen when you step into vulnerability and show up as yourself  

CONNECT WITH KIM 

Kim Diamond is a South Dakota-based holistic wellness coach. As a former elementary school teacher, a recovering people pleaser + perfectionist, and owner of Kim Diamond Wellness, she is on a mission to empower other women to redefine what success, happiness, purpose, and self-love mean to them, and to stop settling for *fine* and to start asking for and believing that they are worthy of more. 

She encourages them to hop into the driver's seat and take ownership of their lives, their happiness, and their wellness, so that they can become the version of themselves that they have always dreamed of being.

Through one on one coaching, group coaching, virtual + in-person workshops, and a monthly Self-Love Membership, Kim is creating a community of women who are embodying self-love, self-worth, and a whole lot of purpose.

Website

Self Love Collective

Instagram

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA: 

🌐 Website: https://whatsarasaid.com/ 

📸 Instagram: https://www.instagram.com/hellosaragillis/ 

🎥 YouTube: https://www.youtube.com/@hellosaragillis 

Mentioned in this episode:

Quiz

What’s an easy way to book more photography clients? Include these 3 pieces of copy on your website!

It's no secret that I love writing for photographers. Since niching down to serve female photographers and creatives in 2021, I have served almost 25 photographers, and I can't lie — these gals are my favorite business owners to write for, and I’ve learned exactly what copy makes all of the difference for them to be able to book more of their dream clients. 

I cover:

• What do you want your ideal clients to do once they’re on your website?
• Are you one of the 70% of small businesses missing this key piece of copy? 
• 3 elements of an effective call to action
• A bonus tip for making your call to action even stronger
• The simple statement you need for booking clients and making it easier for them to find you on Google
• A good news statement will make clients excited to book 
• When was the last time you updated your brand messaging?

RESOURCES MENTIONED: 

https://teressajane.com/

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA: 

🌐 Website: https://whatsarasaid.com/ 

📸 Instagram: https://www.instagram.com/hellosaragillis/ 

🎥 YouTube: https://www.youtube.com/@hellosaragillis 

Mentioned in this episode:

VIP Days

Do you have a product that can serve "everyone"? 

While there’s boundless potential for your product to improve a person’s life, your messaging needs to speak to dream clients, not just people in general

This was a challenge for my client Kelsey Buelow, a custom gifting expert. As she was developing her business, she had a variety of customers she could serve. After all, everyone loves gifts!

But through dialing in her messaging and speaking to dream clients, Kelsey gained so much more confidence in how she shows up online and in-person, calling in more of the premium clients that not only buy but buy again and again, growing her business. 

Tune in to hear the process and gain some ideas for how you can gain confidence speaking to your dream clients, too. 

You'll hear:

• The importance of storytelling to sell a product
• How to uncover your dream client 
• How you can make your messaging and your offers work (and evolve) together 
• How to ensure your online presence aligns with your real-world presence 
• How to choose the right business coach for you 
• How your ability to communicate the value of your work supports your business in multiple ways 

CONNECT WITH KELSEY 

Wonderfully Made is a gifting company in Sioux Falls, South Dakota. Whether you're a friend, child, mom, dad, manager, employee, business owner, or what-have-you, we are here to make memorable gifting simple. Like, ultra-simple. We've created systems that make giving 1 gift or 1000 gifts as easy as Sunday mornin', and we pride ourselves in designing unique, emotion-provoking gifts that you are excited to give.

Kelsey began curating high-quality, unique gift boxes in her dining room for friends & family, but as the company grew, it became clear to her that simplified, memorable gifting was a bigger need. Eventually, she left my position as an interior designer, hired her then 1.5 year old daughter to help stuff gift boxes with crinkle paper, and she cut straight to the chase of simplifying the gifting process so my customers could enjoy giving gifts again.

Sign up for the newsletter to receive 10% off plus special coupons and sales throughout the year. 

Website

Instagram

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA: 

🌐 Website: https://whatsarasaid.com/ 

📸 Instagram: https://www.instagram.com/hellosaragillis/ 

🎥 YouTube: https://www.youtube.com/@hellosaragillis 

Mentioned in this episode:

VIP Days

We all learn a few tough and valuable lessons on the way to building a successful creative business.

In this episode, I share three lessons that I learned that helped me become the successful creative entrepreneur I am today. I hope this episode inspires you to think a little differently about your work, about your purpose, and about yourself.

You'll learn:

• Why you can’t always wait for clients to find you 
• How to reach out to ideal clients the right way 
• How the content you consume affects how we show up in our business 
• How I stopped comparing myself to others 
• Why fear is a choice
• 2 decisions that gave me both confidence and success

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA: 

🌐 Website: https://whatsarasaid.com/ 

📸 Instagram: https://www.instagram.com/hellosaragillis/ 

🎥 YouTube: https://www.youtube.com/@hellosaragillis 

Mentioned in this episode:

Apply to StorySale

If you’re thinking of creating content with ChatGPT, whether that’s social posts, emails, video scripts, or the like, there are a few big legal considerations to consider. 

The rise of ChatGPT brings up a big question: who owns this content and what does it mean for those of us who create content for our businesses? 

Sarah Waldbuesser, a copyright and trademark attorney for online business owners, shares insights into the legal side of ChatGPT so that we small business owners can feel confident and protected if we choose to use this as a helpful tool in our business. 

Sarah shares:

• The legal considerations to think about if and when you use chat GPT
• How copyright law works and why that matters as a business owner
• Do you need to share when your content is written by ChatGPT? 
• How can you tell if what you create is original content? 
• How there’s no privacy protection with ChatGPT (and what that means for how you should use it) 
• Who owns the copyright from content created by ChatGPT 
• Whether or not A.I. take over content creation?

CONNECT WITH SARAH 

Sarah Waldbuesser, Esq., is an attorney for coaches and online business owners.  After several years at a law firm and a few career jumps, she ended up falling in love with online business and loves helping entrepreneurs achieve their dreams in a smart and protected way.  She is also a wife and mama, traveler, and food and wine lover.   When not at her computer, she loves hanging with her kiddos, having wine with friends, flying around the globe and connecting with other online business owners.

1. Blog Post on ChatGPT
2. Contract Template Shop (Use “copy” for 10% off your purchase)
3. Instagram
4. Website

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA: 

🌐 Website: https://whatsarasaid.com/ 

📸 Instagram: https://www.instagram.com/hellosaragillis/ 

🎥 YouTube: https://www.youtube.com/@hellosaragillis 

Mentioned in this episode:

VIP Days

For serving your ideal client to truly be ideal, both you and the client need to feel that magical sense of rightness – that right fit.

And sometimes, that might just mean saying no to serving a less-than-ideal client. 

In this episode, I'll lead you through what it looks and feels like to find your ideal client, what makes a client ideal, and why serving a client who is ideal for you isn't the whole story.

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA: 

🌐 Website: https://whatsarasaid.com/ 

📸 Instagram: https://www.instagram.com/hellosaragillis/ 

🎥 YouTube: https://www.youtube.com/@hellosaragillis 

Mentioned in this episode:

Quiz

Brand voice types play a pretty big role in attracting your ideal client.

How? 

Think about it like this — 

Consumers have a wealth of choices to make each time they interact with a business, whether it's filling their gas tank, surprising their kiddos with Saturday morning donuts, hiring a photographer to capture family photos, or investing in a business coach. 

In a world of abundant choice, how can you attract your ideal client? 

It's your messaging — the personal, unique-to-you way in which you communicate and interact with your clients — that can help a consumer to select your business from all of the options. 

This unique way of communicating is what copywriters like me call your brand voice, and here I’m sharing 5 brand voice types to help you recognize yourself in one of these. 

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA: 

🌐 Website: https://whatsarasaid.com/ 

📸 Instagram: https://www.instagram.com/hellosaragillis/ 

🎥 YouTube: https://www.youtube.com/@hellosaragillis