Copywriter on Call®
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Copywriter on Call® episodes

  • 2: The 3 Rs of Effective Copy

    What makes effective copy? 

    It's no secret that your business can and should reflect who you are and your heart for what you do, but what actually determines the quality and the effectiveness of the words that you choose to place on your website in your social captions, in your blog posts, or your emails? 

    In order to effectively serve and sell to your ideal client, your copy needs to accomplish three main goals. 

    I call them the three Rs. 

    🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

    From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

    VIP Days

    CONNECT WITH SARA: 

    🌐 Website: https://whatsarasaid.com/ 

    📸 Instagram: https://www.instagram.com/hellosaragillis/ 

    🎥 YouTube: https://www.youtube.com/@hellosaragillis 

    Mentioned in this episode:

    Quiz

    8 min
  • 1: Why It's Important to Show Up Authentically Online

    It's one thing not to feel worthy of showing up authentically online, but it's another thing entirely to prevent yourself from pursuing an authentic life.

    That's what I was doing until I decided to run a business that is built on the beauty of sharing stories.

    In this episode, I share a deeply personal story that shaped my outlook on how to stop hiding and to show up as myself, not only in my business and online, but especially in my life.

    I hope if you’ve convinced yourself as I did — and wrongly, I might add — that no one really cares who you are or what you have to say, that this story will change the way you show up online, too.

    🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

    From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

    VIP Days

    CONNECT WITH SARA: 

    🌐 Website: https://whatsarasaid.com/ 

    📸 Instagram: https://www.instagram.com/hellosaragillis/ 

    🎥 YouTube: https://www.youtube.com/@hellosaragillis 

    Mentioned in this episode:

    Quiz

    10 min
  • Copywriter on Call Trailer

    If business ownership – and buyer’s choice – isn’t personal, each sweet little storefront in America would only leave room for one owner per industry to set up shop.

    That would mean that each town would have one photographer, one wedding planner, or one calligrapher.

    But friends, we don’t live in that world.

    Instead, business owners like you experience success because your clients find glimpses of themselves in you and in your business, and they choose to work with you.

    That’s why showing up authentically is how you attract dreamy clients and do your best work for them and for the world. 

    Welcome to the Copywriter on Call podcast. I’m your host, Sara Gillis, copywriter and owner of What Sara Said, and on this show, my guests and I will empower you to drop-kick the tired ol’ strategies that everyone else is using and change the script to what makes you different, so you can show up online in a way that feels like, “That’s so me.” 

    Here, you’ll find practical advice to uncover the brand voice that’s already within you so you can infuse your creative business with your stories and the heart behind your work. If you’re ready to feel confident in showing up as yourself online, passionate about what you offer, and fearless in communicating your value, the Copywriter on Call podcast is for you.

    You’ll also find stories and examples of the blocks that get in our way from showing up as ourselves online. You’ll learn strategies to work through these challenges in favor of owning your quirky, vulnerable, and authentic self, front and center, in your writing, in your visual imagery, and in your marketing as a whole. 

    So if you’re ready to show up as your most authentic self online, click that Subscribe button on your favorite podcast app or over on YouTube, so you never miss an episode. 

    And if you have a creative friend who would love to learn how to do the same, be sure to share this show with them, too.

    3 min

About Copywriter on Call®

From the publisher's feed

Welcome to Copywriter on Call®—where smart words, good books, and real life all show up in the group chat.