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Today, Kyle and Dacia talk with Michael Mirau, who is the CEO of Active Leadership, a business coach, and a business strategist who has over 30 years of experience scaling and transforming businesses.
In today's episode, we discuss:
- Michael tells us how he got into academics and the corporate world
- The power of setting goals
- The challenges of working in a corporate setting
- How Michael pivoted his career
- Learning how to sell
- Misconceptions about sales
- Learning how to learn
- The difference between coaching and consulting
- Why marketing is so critical to business
- Ducktape marketing
- The war for talented employees
- The importance of communicating
- What is the economic value of effective onboarding
- Why everybody’s in sales
Want to connect directly with a marketing expert?
Reach out here! https://www.themarketingblender.com/contact-us/
Interested in free marketing tools for your business?
Check out some of our free resources below!
https://www.themarketingblender.com/resources/
Welcome to a new episode of The Corporate Caffeine Podcast!
Terry Sullivan, Founder of BuzzPro, is an expert in both digital brand management and social selling. Terry tells us how he launched his lucrative speaking business by giving away his expertise, for free. He also walks us through his social sales process and some simple tweaks you can make to help drive your sales.
In this episode, we discuss:
- The business challenges of COVID
- Are manufacturing processes changing?
- How Terry got into speaking to large businesses
- What generosity can do for your life and your business
- The 4 steps to social selling through LinkedIn
- A success story of social selling
- Just marketing isn’t enough, you need to know sales
- How marketing and sales are connected
- How texting can change your sales systems
- How to build a referral network
- Creative ways to engage with clients
- Finding jobs vs finding new business on LinkedIn
- How Dacia generated over a million dollars in sales via LinkedIn
- What is the value of providing value to others
Want to directly connect with a marketing expert? Reach out here! https://www.themarketingblender.com/contact-us/
Welcome to a new episode of Corporate Caffeine!
In today’s episode, Dacia and Kyle talk with Dave Seligsohn, the Senior VP of Strategy Solutions at Bluewater Learning. Dave has a unique ability to find seeds of opportunity and turn them into something exciting for both his clients as well as for the people around him.
Today we discuss:
- Dave’s amazing beard
- Dave’s background in education
- Investing in the future
- Diving into “turnaround work”
- The power of bumping into strangers at an Apple Store
- How mistakes teach you more than success
- Doing nothing begets doing nothing
- What does servant leadership look like?
- How to successful pivot your career
- Dealing with too much to do
- How to use the FACE system
- Decision analytics and their importance
Interested in free marketing tools for your business?
Check out some of our free resources below!
https://www.themarketingblender.com/resources/
Today's episode is a recording from Dacia's weekly LinkedIn live session hosted on Wednesdays on LinkedIn & Facebook. Today's topic is a bit more personal as Dacia discusses how to ask more meaningful questions and the impact that can have on our lives.
In this episode, Dacia covers:
- How Dacia is dealing with the loss of a loved one
- What is the importance of asking meaningful questions?
- The power of giving the gift of love to others
- How assumptions can change how we approach life
- How asking meaningful questions affected nomadic cultures in history
- Examples of bad questions and how they can affect us
- Examples of some better questions and the impact they can have
- Reflections on a person who asked good questions
- What questions are you asking yourself?
- Learn to be open to different answers by choosing different questions
- What kind of impact do you want to leave behind?
Want to schedule a free consult with a Chief Marketing Officer?
Reach out here! https://www.themarketingblender.com/contact-us/
Welcome to a new episode of Corporate Caffeine!
Today's episode is pulled from Dacia's weekly LinkedIn live session hosted on Wednesdays via LinkedIn. Today's topic being intentional in your growth in 2022.
In today’s episode, Dacia discusses:
- What does doing the work actually mean?
- Your potential is directly tied to your ability to transform the lives around you
- How to create impact in your business
- Going big means starting small
- The importance of reflection and journaling
- How to grow where you are planted
- Don’t play the victim for your own decisions
- Resources for your 2022 planning
- We are created for connection
- What do you waste time, money, and attention on?
- What to lean into, what to lean out of
- What do you need to track for 2022
- Daily changes to create change
Want to schedule a free consult with a Chief Marketing Officer? Reach out here!
https://www.themarketingblender.com/contact-us/
Welcome to a new episode of the Corporate Caffeine Podcast! Today we are joined by business transformation expert, Nicole Rush.
Nicole is a Principal Consultant at social Catalytics and a strategist for companies seeking transformation toward what a company should be in our ever-changing world.
She has a background in both non-profit and for-profit organizations, and has helped many of them implement powerful initiatives to help these organizations develop and grow.
In this episode, we discussed:
- Challenges & similarities for both profit and non-profit businesses
- What is the social impact of what Nicole does?
- Why are people so important?
- What is Social Catalytics?
- Why business ecosystems are important
- How to get started addressing your goals
- What to learn from success and failure
- How do leaders solve problems?
- The challenges of virtual learning/work
- The importance of continual learning
- What does an MBA give you?
- Turning a dream into reality
- Just because you are talented doesn’t mean you will be successful
- Understanding your client’s frustrations are critical
Want to dive even deeper?
Catch more episodes or learn more about B2B marketing here: https://www.themarketingblender.com
Welcome to a new episode of the Corporate Caffeine Podcast!
Today we talk with entrepreneurs, Mark and Debbie Fratto, about the challenges and rewards of owning a business with your significant other. Mark & Debbie have been running a business together for over 22 years and share with us some of the lessons they’ve learned, tips for business owners, and some great business stories.
We also discuss:
- Why Mark and Debbie decided to quit their jobs and live on a boat
- What inspired Mark and Debbie to start their own business
- How engineering and boat life lead to entrepreneurship
- What it takes to be married to your business partner
- How do you effectively work with your spouse
- The importance of knowing your personality traits
- Different people have different goals, this is critical to understand
- Why decide to sell your business?
- What artificial intelligence will never be able to do
- How different personalities view their work
- How to hire the right people
- The damage that can be done by the wrong person
Want to dive deeper into all things B2B marketing?
Learn more here! https://www.themarketingblender.com
Welcome to a new episode of Corporate Caffeine!
Today's episode is pulled from Dacia's weekly LinkedIn live session hosted on Wednesdays via LinkedIn. Today's topic is focused on the differences in business leadership personality, how to grow as a leader, and why there is no silver bullet to success.
Dacia also discusses:
- How to define success
- What have you left undone?
- The two main personalities of business leaders
- Strengths and shortcomings of ring leaders
- Strengths and shortcomings of conductors
- Just do the work
- How to make meaningful decisions
- Change doesn’t happen immediately
- How to set good goals for the next year
- Don’t ignore what’s been left undone
Want to dive deeper into all things B2B marketing?
Learn more here! https://www.themarketingblender.com
Welcome to a new episode of Corporate Caffeine!
Today's episode is pulled from Dacia's weekly LinkedIn live session hosted on Wednesdays via LinkedIn. Today's topic is points of impact, looking forward to new initiatives in 2022, and how to launch new initiatives!
In today’s episode, Dacia discusses:
- Blender is launching a ton of new stuff this year
- Dacia breaks down why launching something can be daunting - Good things take a while to launch, don’t stress
- How to fight resistance when launching a new product - To succeed in marketing, you need to be consistent
- When you are just launching something new, now is the time to learn!
- Don’t go back and tinker with what you’ve finished
- Being brave means sharing your gifts
- When building a strategy, learn to step back
- Look for both opportunities & challenges to grow
- What does a business development system look like?
- Why lead generation isn’t a magic wand
Want to schedule a free consult with a Chief Marketing Officer? Reach out here!
https://www.themarketingblender.com/contact-us/
Want to schedule a free consult with a Chief Marketing Officer? Reach out here! https://www.themarketingblender.com/contact-us/
Welcome to a new episode of Corporate Caffeine!
In today’s episode, we are joined by Mark Vincent. Mark is the Founder of Design Group International and the Society for Process Consulting. Mark is also an expert in developing unique approaches to executive leadership and increasing organizational capacity and was able to talk us through some of the things he’s learned in his many years of service.
We talked about Mark’s 3 turns of leaders, why leaders need to be lifetime learners, and what role sacrifice plays in running a business.
We also discuss:
- What we’re excited about for this year
- How to develop leaders How leaders responded to COVID
- The benefits of business cohorts
- What does authority mean in the workplace?
- Difference between sexes in business
- Thinking about the now vs thinking about the future
- Mark’s 1st, 2nd, and 3rd turns
- The importance of finding powerful mentors
- How marketing is both art and science
- Do hard days take a bigger toll on experienced leaders?
Want to dive deeper into all things B2B marketing? Learn more here! https://www.themarketingblender.com
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