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Thinking of starting a podcast? Here's why that's a great business idea...
Every course creator should have a podcast, and I tell you exactly why in this episode. Not only is podcasting a fantastic list-building opportunity, but it can also get you in front of new audiences by collaborating with other podcast hosts. So, if you've been thinking about starting a podcast, here are some solid reasons why hosting a podcast is a smart business move, plus some quick tips to get you started!
8 tools every course creator needs when in business-building mode
Your course needs planning and strategizing tools that can support the longevity of your business. This episode highlights eight tools that every course creator needs. You may be surprised to discover that your internal systems don't have to be expensive to be effective. Here is your guide to my team's true and trusted faves!
Resources to Help You Build Your Course & Business
* Your Game Plan for Building a Wildly Successful Online Course—Fast: https://coursecreationboutique.com/gameplan
* Get Your Starter Course Out to Market in 6 Weeks https://coursecreationboutique.com/sixweeks
* High-Touch Done-for-You Services: https://coursecreationboutique.com/course
Be Part of the Community and Connect!
* Instagram: https://www.instagram.com/coursecreationboutique/
* Facebook: https://www.facebook.com/coursecreationboutique
* LinkedIn: https://www.linkedin.com/in/ginaonativia/
Realign your focus and crush your goals
Do you remember those goals you set on New Year's Day? If they've fizzled out or you're in a mid-year slump, then it's time to regain that audacious focus. The truth is, we don't tend to measure where we are month to month. So by June, you may lose sight of the goals or outcomes you set for the year. This episode will help you reassess, get back on track, and crush your goals.
Ditch being camera-shy
Showing up on camera can be a heck of an intimidating process for some. In this episode, I chat with my friend Chris Holloway about how to ditch being camera shy and show up authentically for your online students. This one is for rookies and seasoned course creators, too.
You'll Relate to My Latest Confession 🤫
Let's talk about what happens when you feel your attention slipping away, you haven't been yourself, you're struggling with your course creation, you've hit a slump—and, more importantly, how to get it back. In this week's CCI episode, I address the "creation slump" issue head-on. Listen for my 4 steps on getting your mojo back!
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Why curiosity is key in establishing your brand voice
Are you assuming you know more about your students than you actually do? This week's CCI episode is packed full of tips on finding and perfecting your brand voice. Marketing genius (and my mentor!) Marc Figueroa will be dissecting the most important aspects of a brand voice, the value of digging deep, and how to humanize your ideal customer. You'll want to take plenty of notes during this one!
How to Make Sure You're Serving the Right Students
You've probably heard about 'Ideal Customer Avatar' and how you need to do research before building your course... but I'm willing to bet there's a chance you're not doing it right. When it comes to knowing your ideal students, many exercises have you stop after demographics and behaviors, but in this week's episode, I'm taking things further and sharing two more elements to bring to the table if you really want to know your ideal avatar.
Grab Your Audience's Attention with Special Add-Ons
Bonuses are a great way to take on any objections from your students, and over-deliver on value. In this mini-workshop, you'll discover five ways to brainstorm effective bonuses for your next online course.
How to Use Social Proof to Really Sell Your Course
It's time to dive into a critical component of promoting your course: telling your students' success stories. That's right, testimonials! You need to have social proof that you have brought results for people. Because, when it comes down to it, the first thing people are going to want to know is if you're the expert, if you've gotten results for others, and if you're going to get those results for them too. Testimonials are more than just one-off opinions, so in this week's episode, I'm sharing how to use your testimonials to tell a story that's going to really attract paying students and sell your course.
3 Tips to Attract and Convert Buyers
As a course creator, you should be working on building your database of buyers from Day One. Wherever you are in your list-building journey, I've got a firecracker resource for you—my friend and online marketing rockstar, Selena Knight. She's sharing how to put your list-building on autopilot so you can start scaling your business and really selling your course.
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