CPG Vibes

CPG Vibes

By Gavin Konkel & Wade YennyBusinessEntrepreneurship
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CPG Vibes episodes

  • Episode 138 - Growing a Sustainable Company / Nostalgia Brands

    After a phenomenal Expert Series last week with 3 amazing Women Entrepreneurs running CPG Brands, we are back to basics with Wade and Alex and their usual back and forth banter.

    We are excited to chat about a very important topic on how to build a sustainable CPG brand in this day-in-age. With capital markets drying up, brands are struggling more than ever to maintain cash flow and grow sustainably without making big mistakes which can sink their company. With a recent announcement of Better Brands (once valued at $170M) out of business, and many others before, it puts things in perspective on the most sound strategies to build a CPG brand.

    Wade and Alex will discuss their thoughts on the best ways to achieve this, build a great brand, and stay in business for a the long haul.

    We will also discuss emerging brands today that are nostalgic in their branding and packaging and re-inventing childhood favorites and modernizing them for today's market.

    Our sponsor for this episode is The Healtea and Leila Kairns, proudly partnered with Power Full Energy Distribution and Robert Cogan.

    1 hr 3 min
  • Episode 137 - Expert Series (Volume 3) - Women in CPG

    This week we are joined by 3 dynamic female founders that have started CPG brands scaling nationally in retail stores and online. Just 13 % of all start-ups are female-founded, so we wanted to give a spotlight on female-led companies and their personal stories on starting their past and present brands.

    In no particular order, we are joined by Karen Danudjaja, Co-founder of Blume. Nicole Dawes, Founder of Nixie Beverage Company, and Lan Pham, Founder of Sang Vietnamese Coffee.

    This week's episode is sponsored by Social Nature. Our on-going sponsors are RangeMe and My Way 3PL

    1 hr 4 min
  • Episode 136 - Trade Show Strategy in 2025 / More Stuff We Love

    We are coming at ya this week with recommendations and strategy for your trade show schedule in 2025 including Expo West, Newtopia Now, Fancy Foods, UNFI, Kehe, and many others worth attending.

    Back by popular demand, we will continue our 'Stuff We Love' segment and share more brands and products we love that are in Alex's or Wade's pantries and fridges.

    This episode is sponsored by Revival Tea and they are currently raising an online crowdfunding round at https://lnkd.in/gFXbgQ5r and are approaching $400k raised!

    Our on-going sponsors are My Way 3PL and RangeMe. See you there!

    1 hr 2 min
  • Episode 135 - Feedback on Mr Beast Lunchables / Stuff We Love

    This week we will discuss the controversial Lunchables competitor being launched by Mr Beast, Logan Paul, and KSI. We also will have an extended session talking about all the brands and products in Alex and Wade's fridges and pantries that we absolutely love.

    Our episode sponsor is Rebel Eats and Trevor Smith.

    Our on-going sponsor are My Way 3PL and RangeMe. Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what’s going on in their lives and any current events.

    They also do shout-outs and answer questions live from viewers & listeners during their show.

    1 hr 5 min
  • Episode 134 - W/ Guest Marc Randolph: Co-Founder of Netflix

    In 1998, Marc Randolph with his co-founder Reed Hastings started the now streaming giant Netflix. They started what is now commonplace in almost every American household and changed the way we view media forever.

    Marc will share his story on starting Netflix and also taking the helm of CEO during his time at the company before he stepped down.

    This week's episode is sponsored by Power Full Energy Distribution (Robert Cogan). Our on-going sponsors are RangeMe and My Way 3PL.

    1 hr 6 min
  • Episode 133 - Brands To Watch, Fun Stores To Shop At and Why

    What brands are about to catch fire and need to be watched as the next wave of the future? Wade and Alex will submit their predictions and share what brands they think are the next ones to explode on the scene. We also share what stores we shop at and why and what about the experience keeps us coming back.

    This episode is sponsored by Robert Cogan and Power Full Energy Distribution. Our on-going sponsors are My Way 3PL and RangeMe.

    Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what’s going on in their lives and any current events.

    They also do shout-outs and answer questions live from viewers & listeners during their show.

    58 min
  • Episode 132 - Newtopia Now Recap, Brain/Focus Health Products

    This week Wade and Alex discuss Newtopia Now - the very first event of its kind that took place in Denver, CO this past week August 25-27, 2024. We will list out any news and feedback from this convention and also shout out comments from the audience and anyone who attended.

    On the flip side, brain health products that improve cognitive ability, focus and brain function are continually on the rise. What is the future of this category and how will brands continue to innovate to make an impact and gain market share? Our opinions will be shared.

    This week's episode if sponsored by Rebel Eats, and our on-going sponsors My Way 3PL and RangeMe.

    1 hr 6 min
  • Episode 132 - Newtopia Now Recap, Brain/Focus Health Products

    This week Wade and Alex discuss Newtopia Now - the very first event of its kind that took place in Denver, CO this past week August 25-27, 2024. We will list out any news and feedback from this convention and also shout out comments from the audience and anyone who attended.

    On the flip side, brain health products that improve cognitive ability, focus and brain function are continually on the rise. What is the future of this category and how will brands continue to innovate to make an impact and gain market share? Our opinions will be shared.

    This week's episode if sponsored by Rebel Eats, and our on-going sponsors My Way 3PL and RangeMe.

    1 hr 3 min
  • Episode 131 - Jake Karl Drops in From Mid-Day Squares as Co-Host

    After an action packed 'Master Series' Episode last week, we are returning back to our classic format of No Script, Just Chat with the usual CPG banter back and forth.

    We will talk all things CPG, shout out comments from the audience, and review any big CPG news items.

    This episode is sponsored by Kyowa USA (makers of Cognizin and Immuse). On Going sponsors are RangeMe and My Way 3PL.

    57 min
  • Episode 130 - Master Series (Volume 3)

    We are honored and excited to be joined by some of the best and brightest CPG people in the industry. On our 3rd edition of the Master Series, we are being joined by Mark Samuel, CEO of IWON Organics (a fast growing prominent organic snack brand), Adam Brown, CEO of Sircle Media (one of the leading CPG focused social media agencies in the country), Max Baumann (CEO of one of the largest CPG merchandising brands in the country), and Czar Daniolco, Co-Founder of Hi Touch Distribution (now called Hi Touch Libations).

    BIG Thanks to our on-going sponsors My Way 3PL (https://lnkd.in/gcSXrV2P) and RangeMe (https://lnkd.in/gwXQar3P)

    This week's episode is sponsored by Social Nature who helps natural brands get discovered on retail shelves through their community of 1.1 million shoppers who are looking for better-for-you options.

    1 hr 10 min

About CPG Vibes

From the publisher's feed

Co-Hosts Gavin Konkel and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what’s going on in their lives and any current events.

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