Ever wondered what it takes to let go and delegate like a pro? In this podcast episode, Kimberly Spencer had the honor of speaking with Kate Ginsberg, who incarnates the eldest daughter stereotype – a doer and planner at heart. But she's not just busy; she's smart about it. Kate's turned her knack for organization into a thriving business, and she's sharing how letting go of control is actually an act of radical self-care. #Leadership #Delegation
Kate Ginsberg started Queen of To Do shortly after moving to Austin, Texas in late 2010 with her first husband, newborn son, and their three dogs. Coming from Des Moines, IA and the world of academia, it was a huge leap of faith into entrepreneurship and building a business on her terms.
In this episode of the Crown Yourself Podcast, host Kimberly Spencer interviews Kate Ginsberg, founder of Queen of To Do, a company offering household support services. They discuss Kate's business model, her journey towards learning to delegate, and the importance of support systems. Kate shares her personal experiences, including her husband's health challenges, and how they've influenced her approach to her business and life. They delve into the significance of trust and communication in client relationships, the personalized approach to matching team members with clients, and the company's culture of feedback. The episode concludes with rapid-fire questions revealing more about Kate's personality and her business's values.
What you will learn in this episode:
Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your favorite podcast listening platform. You can also watch the episode on Youtube.
Moments of Note:
Delegate and self-care (00:00:00)
Kimberly emphasizes the importance of delegating tasks and the act of radical self-care.
Inspiration behind the business name (00:01:12)
Kate explains how the name "Queen of To Do" was chosen and its significance in her business.
Evolution of the business (00:02:24)
Kate shares the evolution of her business from an errand service to providing ongoing household support.
Differentiation of services (00:03:37)
Kate describes the unique aspects of her services, including the employment model and benefits for her team.
Value structure of the business (00:07:08)
Kate discusses the core values of transparency, alignment, and support for all stakeholders in her business.
Navigating personal challenges (00:09:29)
Kate shares her experience of balancing personal and professional challenges, emphasizing the importance of alignment over balance.
Learning to receive support (00:13:11)
Kate reflects on the challenges she faced and the importance of learning to receive support from others.
Innovative household upgrades (00:21:13)
Kate discusses creative household upgrades and storage solutions, including collecting appliance serial numbers for clients.
Premium onboarding services (00:23:19)
Kate explains the premium onboarding service, including the collection of detailed information to facilitate quick and efficient support for clients.
Preemptive Problem-Solving (00:25:23)
Kate discusses preemptively solving clients' repetitive tasks and questions, making them feel more supported and taken care of.
Household Support Services (00:26:36)
Kate explains her business model, offering general household support, maintenance tasks, and party planning and cleanup, and the structure of charging hourly.
Variety of Tasks (00:29:34)
The discussion covers the wide range of tasks provided by Queen of To Do, including party planning, general household support, and even matching socks.
Full-Service Assistant (00:31:44)
The podcast delves into how Queen of To Do strives to be a full-service assistant, meeting various needs and leveraging the collective knowledge of its team.
The Struggle of Delegating (00:46:01)
The challenges of delegating tasks are discussed, especially for individuals used to being "get shit done" people, and the importance of building trust in delegation.
Importance of Support and Community (00:44:50)
The conversation emphasizes the essential role of support networks, the struggle of new parents, and the need for communities to thrive together.
Delegate and prioritize decision-making. Discussing the importance of prioritizing decisions to prevent anxiety spiraling.
Prioritizing what matters. Emphasizing the importance of focusing on what truly matters and letting go of insignificant details.
Challenges of shifting from "do it all" culture. Discussing the difficulties of transitioning from a culture of doing it all to prioritizing self-care and support.
Reframing support as a necessity. Highlighting the shift from viewing support as a luxury to recognizing it as a fundamental need.
Impact of unconditional help. Exploring the profound impact of providing unconditional support and meeting people's needs.
Meeting diverse needs. Discussing the importance of meeting both simple and complex needs to alleviate stress and enhance well-being.
Embracing imperfections. Emphasizing the importance of humor and understanding in facing challenges and imperfections in business.
Challenges in scaling the business. Addressing the challenges of scaling a unique business model and the need for effective training and client-employee matching.
Authenticity and flexibility in client-employee relationships. Emphasizing the significance of authentic and flexible client-employee relationships for successful scaling.
Careful matching of employees with clients. Discussing the importance of matching personalities and preferences to ensure a good fit between clients and employees.
Balancing client and employee needs. Highlighting the importance of valuing and taking care of both clients and employees for successful business growth.
Acknowledging and pivoting relationships. Emphasizing the acceptance of mismatched relationships and the need to pivot for better alignment.
01:03:26 (Kimberly Spencer)
Favorite female character. Sharing the favorite female character from a book or movie.
01:03:47 (Kimberly Spencer)
Trading places for a day. Expressing the desire to experience the thoughts and experiences of a specific woman, living or from history.
Morning routine for success. Describing the morning routine, including coffee and word games, to start the day.
Nightly routine for relaxation. Sharing the nightly routine of watching murder documentaries and BattleBots for relaxation.
01:06:31 (Kimberly Spencer)
Connect with Queen of To Do. Providing information on how to connect with and work with Queen of To Do for support services.
Mentions + Additional Resources:
WordPress: "Mentioned at 00:49:24"Corporate Wellness Perk: "Mentioned at 00:35:03"Virtual Assistant Services: "Mentioned at 00:33:48"Podcast Episode: Episode 5Connect with Kate Ginsberg
WEBSITE: https://www.queenoftodo.com/
FACEBOOK: https://www.facebook.com/queenoftodo
INSTAGRAM: https://www.instagram.com/queenoftodo
LINKED IN: https://www.linkedin.com/company/queen-of-to-do/
TIKTOK: https://www.tiktok.com/@queenoftodo
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Podcasting Queen: https://www.youtube.com/watch?v=fWLm9j9TSPE&list=PL2ClsckBxxuhIznCt03xcCIR-caCZBads
Conscious Leadership Queen:: https://www.youtube.com/watch?v=R35hokbpIJI&list=PL2ClsckBxxuhJqGJuF9kqCg-UfBwZzI_o
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