Gm! This is a live episode recorded at Permissionless 2025 with Tzvi (Baxus), Luca (Pudgy Penguins), Armani (Backpack) & Santi (Inversion). We deep dive into how to acquire users in crypto, finding PMF, why it's time to build great apps & more. Enjoy!

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Follow Luca: https://x.com/LucaNetz

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(00:00) Introduction

(01:26) Acquiring Users In Crypto

(06:46) Crypto’s Path Forward In The Next 10 Years

(13:52) Katana Ad

(14:45) Ledger Ad

(15:15) Finding PMF In Crypto

(20:05) The Next Evolution Of Crypto Exchanges

(29:13) Katana Ad

(30:05) Ledger Ad

(30:35) Why Build Consumer Apps?

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Disclaimers: Lightspeed was kickstarted by a grant from the Solana Foundation.