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In this episode, Greg Zolkos reveals how company culture became the driving force behind Atlas Professional Services’ rise to a $10M MSP. While many chase tools and tactics, Greg focused on building a workplace people didn’t want to leave—and clients noticed. From firing toxic clients to crafting a values-driven culture, this is a roadmap for any MSP owner who wants loyalty, longevity, and leadership.

Chapters:
0:00 - Intro
1:54 - Growing hit MSP
22:06 - How he learned to let go
29:40 - How he got to $10M
46:50 - Amazing client and employee retention
57:45 - What he considered in his exit
1:08:38 - MSP Titan Questions

Connect more with Damien and Greg:
Damien: https://www.linkedin.com/in/dstevens
Greg: https://www.linkedin.com/in/zolkos/

📺 Watch on YT: https://www.youtube.com/channel/UCbzzyR7yX9l9XQaZCBp0v0g

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