David Vogelpohl, WP Engine's VP of Web Strategy discusses the controversy surrounding what converts better on a site – words or pictures. He also reveals what you need to look for in a WordPress hosting platform and what to avoid. David also addresses the outsourcing versus original content battle and when to do both.

Show Notes

• [3:00] How speed affects word press.
• [4:00] Importance of the copy over pictures.
• [9:00] The tools from Word Press.
• [16:00] What matters most in producing your content.

Quotes:

"The offer is the most important part. Not the pictures."

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