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I had the chance to sit down with Eric Giroux and Logan Nichol from DealerSocket to discuss Precise Price which is a deeply integrated digital retailing platform. The fact that all online pricing/updates presented by Precise Price are using the same pricing engine that the dealer uses in the store gives this product a very interesting competitive advantage. Especially for dealers who have been using their desking tools for years. Take a minute to listen to my conversation regarding the future of automotive retailing with Eric and Logan.
By Brian Pasch4.7
1515 ratings
I had the chance to sit down with Eric Giroux and Logan Nichol from DealerSocket to discuss Precise Price which is a deeply integrated digital retailing platform. The fact that all online pricing/updates presented by Precise Price are using the same pricing engine that the dealer uses in the store gives this product a very interesting competitive advantage. Especially for dealers who have been using their desking tools for years. Take a minute to listen to my conversation regarding the future of automotive retailing with Eric and Logan.

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