Debutify Podcast

Debutify Podcast

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Debutify Podcast episodes

  • Personalizing the Customer Experience with David Wachs
    David Wachs is the Founder and CEO of Handwrytten, a company that's bringing back the lost art of letter writing through scalable, robot-based solutions that write your notes in pen. Developed as a platform, Handwrytten lets you send notes from your CRM system, such as Salesforce, the web site, apps, or through custom integration. Used by major meal boxes, eCommerce giants, nonprofits, and professionals, Handwrytten is changing the way people and brands connect. Prior to starting Handwrytten, David founded Cellit, a leading mobile marketing agency which was sold to HelloWorld in 2012.
    On this episode, David and I discuss why personalization is important to building customer experience, how brands can create better relationships with their clients, different opportunities that can set a brand apart from others in their industry, and much more.
    34 min
  • Interactive Email Marketing with Aquibur Rahman
    Aquibur Rahman is the Founder and CEO of Mailmodo, an email marketing solution that enables users to send app-like interactive emails. Aquibur has over seven years of experience in marketing and growing brands. He's also helped many B2C and B2B brands, including early-stage tech startups, to fast-track growth using agile and data-driven marketing processes. When Google released AMP emails, Aquibur saw great potential in it for reinventing email marketing. This led him to start Mailmodo to help businesses get better ROI from email marketing.
    On this episode, Aquibur and I discuss the impact on interactive emails, what makes a great subject line, how he gamified email marketing, and much more.
    25 min
  • Sales, SEO, and Social Media with Kaylene Grieve
    Kaylene Grieve is the Managing Director of a company called Sales, SEO, and Social Media. With over 20 years’ experience in sales and marketing, Kaylene has perfected the art of solution-based selling as a powerful tool towards achieving an effective sales strategy. She possesses a wide range of knowledge on the business requirements of different organizations, and more importantly, their markets.
    On this episode, Kaylene and I discuss how to automate lead generation, optimize social media pages, increase visibility online, and more.
    33 min
  • Machine-Learning Predictions with Richard Harris
    Richard Harris is the CEO and Founder of Black Crow AI, a no-code, real-time machine-learning-based predictive software company that helps brands understand their customers' behaviors. Richard is a veteran entrepreneur who's been involved in the tech industry since the '90s, including a stint as the SVP of Strategy and Development for Travelocity, which led to their acquisition by Expedia.
    On this episode, Richard and I discuss how Black Crow targets the most profitable users, why the AI is designed for marketers instead of data scientists, the future of AI, and much more.
    35 min
  • CRO Tools and Strategy with Khalid Saleh
    Khalid Saleh is the CEO and Co-Founder of Invesp, one of the first companies to focus on experimentation and Conversion Rate Optimization in North America. Over the years, Khalid has worked with hundreds of companies that range from well-established brands (eBay, 3M, The Special Olympics, DishNetwork, Discovery, and more) to fast-growing startups to increase their online revenue. Khalid is also the Co-Founder of FigPii, a SaaS Platform that allows companies to run AB testing, heatmaps, session replays, and online polling on their sites with a single line of JavaScript.
    On this episode, Khalid and I discuss the suite of tools FigPii has to offer, AB testing best practices, CRO red herrings, and much more.
    49 min
  • Quality Control and Branding with John Roman
    John Roman is the CEO and Co-Founder of BattlBox, a monthly subscription service for receiving hand-picked outdoor, survival, EDC gear from some of the most innovative companies around. John is an experienced Executive and Board Member with a demonstrated history of working in both the consumer goods and technology industry. He's renowned as a strong sales and marketing professional who is skilled in both D2C and B2B strategy.
    On this episode, John and I discuss the importance of quality control, subscription based programs, the value in quality branding, and much more.
    43 min
  • Therapy for Entrepreneurs with Dr. Sherry Walling
    Dr. Sherry Walling is a clinical psychologist, speaker, podcaster, author, and mental health advocate. Her company, ZenFounder, helps entrepreneurs and leaders navigate transition, rapid growth, loss, and any manner of complex human experience.
    Sherry also hosts the ZenFounder podcast, which has been called a “must listen” by both Forbes and Entrepreneur Magazine and has been downloaded more than 1,000,000 times.
    Her new book, Touching Two Worlds, is an award-winning, poetic, incisive exploration of grief and joy in the aftermath of loss. Her best-selling book, The Entrepreneur’s Guide to Keeping Your Shit Together, combines the insight and warmth of a therapist with the truth-telling mirth of someone who has been there.
    On this episode, Sherry and I discuss some of the mental roadblocks that entrepreneurs deal with, her path to psychiatry, went to seek psychiatric help, and much more.
    31 min
  • Seamless Software Integrations with Cristina Flaschen
    Cristina Flaschen is the Founder and CEO of Pandium, an eCommerce platform designed to better build, launch, and promote native software integrations. Cristina has worked in technology for over 15 years, running technical implementation, professional services, and sales engineering teams for enterprise software consultancies and B2B SaaS companies. She managed her first product integration project in 2007 and has been obsessed with helping software companies solve interoperability problems ever since.
    On this episode, Cristina and I discuss software integrations, how she's seen eCommerce tech partnerships evolve over time, common barriers for B2B eCommerce companies that are looking to grow their partner ecosystem, and much more.
    30 min
  • Increasing Lifetime Value with Daniel Budai
    Daniel Budai is the Founder and CEO of Budai Media, a retention marketing agency that specializes in increasing the Lifetime Value for a brands' customers. After studying geology for six years, Daniel pivoted into the ecommerce space and has been quite successful since that change. Budai Media's expertise is in an omnichannel approach combining email with SMS marketing, AI, push notifications, and loyalty programs. They've had over 160 clients to date, including 2 Fortune 500 companies.
    On this episode, Daniel and I talk about the value in loyalty programs, different practices to increase LTV, setting achievable milestones and goals, and much more.
    26 min
  • Web App Development with Mo Hashemi
    Mo Hashemi is the Co-Founder of Gadget, a full-stack, serverless JavaScript platform for web app developers who want to build faster and maintain less. At Gadget, they're building a development platform designed to rid developers of the endless repetition of boilerplate and busywork, allowing them to build better software, faster.
    On this episode, Mo and I discuss Gadget's revolutionary serverless stack, how they cut down on app deployment time, the expansiveness of app customization, and much more.
    36 min

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Your weekly dose of inspiration and tips for your eCommerce brand's success. Listen in as Alex interviews leading eCommerce and digital marketing experts to learn their best tips, insights, and…