What we say and how we say it can affect both our meaning and our client’s reactions to it. There a big difference to the statements:  “Let’s eat, Grandma!” and “Let’s eat Grandma!” But if you don’t think through what you want to say, you may not be communicating correctly.

So let’s see if Scott and I can communicate correctly as we discuss how to Choose Your Words Carefully and other great ideas on episode 488 of the Winning at Selling Podcast.