Finding the right audience is critical for B2B companies. While paid search is great at intent, LinkedIn Ads are unique in their ability to target over 700 million business-focused individuals.Learn the essentials of this ad platform to increase your chances of succeeding in LinkedIn.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about LinkedIn Ads → https://www.boundify.io/blog/linkedin-ads-essentials-for-b2b-marketers

📞 Book a Free Strategy Call:

https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

Did you know that up to 50% of CRM implementation projects fail? Implementing a CRM is a complex task, but not an impossible one.During this episode, we'll dive into some common causes and how to avoid them to make a success of your CRM implementation.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about CRM implementations → https://www.boundify.io/blog/why-crm-implementations-fail

📞 Book a Free Strategy Call:

https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

Are you taking full advantage of HubSpot's lifecycle stages?;During this episode, learn what they are, how to adapt them to our current contact management strategy, and improve communication and collaboration within marketing, sales, and customer success teams.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about the B2B buying journey → https://www.boundify.io/blog/the-evolution-of-the-b2b-buyer-journey

📞 Book a Free Strategy Call:

https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

Marketing is one of those activities that almost every company knows should be done. Still, when the time comes to put money in the budget, marketing professionals, especially in B2B, have a hard time justifying the investment and finding ways to prove ROI.During this episode, we'll explore how to justify your marketing budget and how to tie it to business outcomes.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about justifying marketing spend → https://www.boundify.io/blog/marketing-budgeting-how-to-justify-your-budget

📞 Book a Free Strategy Call: https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

We all know that website speed matters, but why? And how do you know if your website is fast? And if it is not, what can you do about it? Join us for our first Boundify Live of 2021 with Tim Lowry from Tip Top Search + Marketing. We'll dive into what you need to do to speed up your website now.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about the B2B buying journey → https://www.boundify.io/blog/the-evolution-of-the-b2b-buyer-journey

📞 Book a Free Strategy Call: https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

Should your organization drive new business opportunities and revenue through inbound or outbound initiatives? Should you deploy both? In any case, what is the difference? We will figure it out during this episode of Demand Gen Studio.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about justifying marketing spend → https://www.boundify.io/blog/marketing-budgeting-how-to-justify-your-budget

📞 Book a Free Strategy Call: https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

We had an exciting conversation about marketing trends for 2021 with Mike Locke, a MarTech expert and CEO of the Marketing Technology Association.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about the future of demand gen → https://www.boundify.io/blog/the-future-of-demand-generation-and-b2b-marketing-with-joseph-poschel

📞 Book a Free Strategy Call: https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

In this episode, we had Guillermo Arenas from HubSpot, who shared how to optimize your B2B website for experience, performance, and security using HubSpot CMS.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about Hubspot Content Hub → https://www.boundify.io/blog/unveiling-the-implications-of-content-hub-for-b2b-marketers

📞 Book a Free Strategy Call: https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

During this episode, we discussed the Facebook Pixel capabilities and how to use them to maximize your ad campaign performance.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about video marketing → https://www.boundify.io/blog/how-to-leverage-video-marketing-to-drive-b2b-demand

📞 Book a Free Strategy Call: https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/

During this episode, we talked about how to do competitive keyword research.

🔗 Episode Resources:

- Learn more about B2B demand generation → https://www.boundify.io/blog

- Learn more about paid search → https://www.boundify.io/blog/search-type-campaigns-that-every-b2b-marketer-should-know

📞 Book a Free Strategy Call: https://www.boundify.io/lets-talk

🎥 Subscribe to Demand Gen Studio on your favorite platform: https://www.boundify.io/demand-gen-studio

👤 Connect with us on LinkedIn: https://www.linkedin.com/company/boundify/