Design Your Life, Your Way - Strategic Growth for the Conscious Midlife Entrepreneur

Design Your Life, Your Way - Strategic Growth for the Conscious Midlife Entrepreneur

By Gloria Grace Rand - Conscious Midlife Strategy ExpertBusinessEntrepreneurshipAlternative HealthHealth & FitnessEducationSelf-Improvement
Download on the App Store

Design Your Life, Your Way - Strategic Growth for the Conscious Midlife Entrepreneur episodes

  • Why Customer Gag Orders do Little for Your Business [PODCAST]
    Do you have a gag order in your company’s terms of service that prevents customers from posting negative reviews online? I hope not! I recently heard about this practice and I think it’s a terrible way to treat your customers. Negative reviews are a part of business and you have to learn how to deal with them.
    In today’s podcast, I talk more about gag orders and why they may be soon outlawed in the United States. And what you should be doing to encourage positive reviews for your company instead.
    I livestreamed today’s episode on Periscope, so you can watch it below, listen to it above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.) Make sure you scroll down below the video to see some added articles and resources I’ve included on the topic of customer service that you can check out as well.

    Further reading and resources relevant to this episode:
    Why Good Customer Service Skills Matter
    Why Customers Post Product Reviews on Social Media Sites
    How to Reply to Public Facebook Comments Privately
    8 min
  • How to Apply the Airline Safety Message to Your Business [PODCAST]
    When you fly, do you pay close attention to the airline safety message? You should. Your life may depend on it one day. And so may your business. Yes, you read that right. I said “business.”
    There actually is a business lesson that you can learn from the flight attendant’s safety speech. You’ll learn what it is in today’s podcast episode.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    Business Lessons from Courageous Women
    Guerrilla Marketing Lessons from the Late Jay Conrad Levinson
    9 min
  • How to Ensure Your Video Sales Letters Convert [PODCAST]
    When it comes to conversions, video sales letters beat a plain text landing page hands down. BUT… only if your video sales letter contains the right ingredients that will capture your prospect’s attention and get them to take action.
    In this podcast episode, I share 7 key elements that your video sales letter must contain if you want it to move your prospect into a paying customer.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    Why Your Small Business Needs Online Video
    Why Your Business Should Produce Online Videos
    11 min
  • Want Better Social Media Results? Think Like a Photographer [PODCAST]
    Would you like to get better social media results for your small business? My guess is yes, otherwise you wouldn’t have clicked on this headline! 🙂
    In today’s podcast, I explain why it pays to think like a photographer when it comes to choosing what to post on social networking sites like Facebook or Pinterest.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    How Visual Content Drives Social Media Growth
    How to Use Visual Storytelling to Engage Your Prospects
    11 min
  • 3 Ways You Can Show Your Customers Genuine Appreciation [PODCAST]
    Have you shown your customers some love lately? Remember, your customers are the reason you’re in business. If you show them some genuine appreciation, you’ll earn their loyalty. And they may reward you by becoming raving evangelists for your brand.
    In today’s podcast, I share three ways you can show your customers some genuine appreciation.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    75 Unique Customer Service Quotes
    Why Good Customer Service Skills Matter
    Customer Service Goals: Excellence vs. Perfection
    9 min
  • Do You Want to Know How to Achieve Success? Consistency! [PODCAST]
    Curious to know what the key reason why certain small business owners are able to achieve success? In a word – consistency!
    No matter what aspect of your business we’re talking about – whether it’s marketing or customer service – the only true way you’re going to succeed in the long-term is if you practice being consistent.
    In today’s podcast, I share the cautionary tale of one of my clients, who started off great, but then failed to be consistent, and her business suffered as a result.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    101+ Business Growth Tips to Implement Today
    3 Keys on How to be Successful in Business
    How to be Successful? Add Value!
    8 min
  • 5 Reasons Why You Need to Use an Editorial Calendar [PODCAST]
    Do you use an editorial calendar to plan your social media posts? If not, you should! An editorial calendar is a great organizing tool for your small business.
    In today’s podcast, I share five key reasons why an editorial calendar is so useful for content marketing and social media.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    How to Build an Editorial Calendar
    Create Blog Content in 4 Easy Steps [Template]
    10 min
  • Uncertain How to Use New Twitter Polls? Here are 9 Ways! [PODCAST]

    Looking for a new way to boost engagement on Twitter? Try new Twitter Polls! The social networking site is rolling out this new feature to all users. It has the potential to be a powerful tool to add to your small business marketing toolkit.
    Here’s an example of a poll I conducted recently:

    Have you started your holiday shopping yet?
    — Gloria Rand (@GloriaRand) November 3, 2015

    In today’s podcast, I share 9 ways you can use this new polling feature to help raise your profile online, gather useful customer data and more.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    Top 5 Twitter Management Tools
    6 Frequently Asked Questions about Twitter
    14 min
  • How to Drive New Traffic to Your Old Blog Posts [PODCAST]

    Have you been blogging for several years now? If so, I bet you’ve grown your social media following in that time too. If so, you probably have some awesome articles that your new followers would appreciate reading.
    In today’s podcast episode, I share several strategies that will help you drive new traffic to those old blog posts.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    3 Major SEO Mistakes that Keep Bloggers from Attracting Readers
    5 Reasons Why Your Business Needs an Editorial Calendar
    Why Quality Trumps Quantity for Blog Content
    12 min
  • 7 Valuable Ways to Protect Your Website from Hackers [PODCAST]
    How well is your website protected from hackers? They can strike anytime, and the results won’t be pretty. I know. This website was hacked recently, and embedded with malware. Oh joy! Cost me a few bucks to get it cleaned, but I’m also paying for a service that should keep me better protected from here on out.
    This seemed like a perfect time to discuss in today’s podcast how you can protect your website from hackers, and keep your business up and running.
    You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading and resources relevant to this episode:
    What You Need to Know Before Creating a Business Website
    How to Avoid a Google Penalty [INFOGRAPHIC]
    SiteLock.com
    Photo courtesy: Yuri Samallov
    12 min

About Design Your Life, Your Way - Strategic Growth for the Conscious Midlife Entrepreneur

From the publisher's feed

Strategic Growth for the Conscious Midlife Entrepreneur.

Stop settling and start scaling. If you’re a midlife entrepreneur who’s hit a ceiling, this show is your bridge to the next…