<p>As the ambitious yatra draws to a close, TOI columnist and Futurebrands CEO Santosh Desai talks about the effect it has on the Congress leader's brand.</p>

As the ambitious yatra draws to a close, TOI columnist and Futurebrands CEO Santosh Desai talks about the effect it has on the Congress leader's brand.

Did Bharat Jodo Yatra fix Brand Rahul Gandhi?

The Times of India podcast expands storytelling and reportage from India’s largest newsroom. We put the spotlight on ideas, people and stories that matter from Monday to Friday. To read views and analysis, please subscribe to TOI+ at https://timesofindia.indiatimes.com/toi-plus

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Did Bharat Jodo Yatra fix Brand Rahul Gandhi?

Did Bharat Jodo Yatra fix Brand Rahul Gandhi?

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