Olivia Parkes, an entrepreneur & Fractional COO for dozens of online businesses ranging from $500k-10M/year in revenue, has create her own operations consultancy where she works with entrepreneurs to help them implement systems, build a team that takes the CEO out of the day to day & create a truly scalable business. In this episode she shares her tips and tricks to make business growth easier.

Connect with Olivia Parkes:

• Create Your Upwork Profile
• From Chaotic to Profit Generator
• Connect on Instagram
• Connect on Facebook

Show Resources:

• Book a Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

What if you were to treat your business decisions like experiments? Would it be easier to commit to a decision? To try out a new technique or tool? What about a new offer? Experimenting will help you gain traction in your business because you are going to stay stuck in something that isn’t working. Let’s dig into the experimentation of business.

Show Resources:

• Book a Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Choosing the next step can send you into fight, flight, freeze, or fawn, but it doesn’t have to. You can create a mindset and approach so you can get your goals checked off. In this episode I’ll share my strategy for overcoming the freeze mode and getting things done each day.

Show Resources:

• Book a Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Choosing the next step to take in your business can feel downright complicated and even create a frozen feeling. Instead of fight, flight, or freeze the next time you sit down at your desk, why not embrace the uncertainty and lean into the opportunities with a mindset shift? The reality is that taking any meaningful action will move you forward.

Show Resources:

• Book a Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Today we wrap up our series on the StoryBrand framework by delving into 25 practical ways to integrate it into your business strategy. From your website to your podcast, lead magnets, short-form and long-form content, discover how this framework offers consistency, trust, and authority. By aligning your messaging with the StoryBrand principles, you'll not only connect deeply with your audience but also set a clear path for success in your entrepreneurial journey. Don't miss out on the PDF guide that summarizes all the insights discussed in this episode, providing you with a resource for seamless implementation.

Show Resources:

• Get the PDF Summary Guide
• StoryBrand Messaging Framework
• Schedule a Strategy Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Talking about success and failure in your messaging can help clients to see what their life can look like if they work with you. The StoryBrand Framework allows us to use the success and failure pieces to create desire for the offer and help raise a potential client’s self awareness of the possibilities that exist.

Show Resources:

• Get the PDF Summary Guide
• StoryBrand Messaging Framework
• Schedule a Strategy Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Having a high quality call to action may mean the difference between sales and crickets. In today’s episode we talk about direct and transitional calls to action, go through a few examples of each, and explore what might work for your business.

Show Resources:

• Get the PDF Summary Guide
• StoryBrand Messaging Framework
• Schedule a Strategy Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Storybrand is all about simplicity. That simplicity carries through into how we help our clients imagine their future where you have helped them make a change. Today we talk about creating a 3 step plan that your client can embrace and has them saying yes to your offer.

Show Resources:

• Get the PDF Summary Guide
• StoryBrand Messaging Framework
• Schedule a Strategy Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

When you only address part of your client’s problem with your messaging, you are only addressing part of your client. In order to serve the whole person, you have to look at their problem or challenge from a 3-tiered approach. Looking at the external, internal, and philosophical problems will give you a well-rounded approach to your messaging.

Show Resources:

• Get the PDF Summary Guide
• StoryBrand Messaging Framework
• Schedule a Strategy Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.

Ever felt misunderstood or unable to connect with your potential clients? Today we are going to get to the heart of what drives decisions to purchase a service. We’ll break down why focusing on 'wants' can be a game-changer, and spill the secrets to making your messages resonate like never before. Grab a comfy seat and get ready to transform the way you communicate!

Show Resources:

• Get the PDF Summary Guide
• StoryBrand Messaging Framework
• Schedule a Strategy Call
• Join the Waitlist
• Check out all podcast episodes and full transcripts
• Follow me on Facebook and Instagram for daily tips and ideas

Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.