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In this episode, we dive into the first of five steps to creating an effective lead magnet - choosing a topic and format that aligns with your target audience's needs and interests. We explore practical techniques, from Google and social media research to choosing the right format that allows you to deliver the content swiftly and efficiently. Finally, we underscore the importance of delivering a clear 'win' for your audience, setting the foundation for a robust lead generation system.
Show Resources:
Get the Lead Magnet Checklist: https://www.digitalcoursecreatorguide.com/leadmagnetchecklist/
Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
In this episode Atiba de Souza shares his insights into creating visibility with video. Take his straightforward tips and grow your business without the need for perfection.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
In this episode we explore the crucial role of list building and visibility in nurturing a successful business. We will talk about the importance of owning an email list, which is a stable and reliable connection to potential clients, distinguishing it from the volatile nature of social media platforms.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
In this raw and honest episode of the podcast, we discuss the challenges and realities of community and accountability in entrepreneurship, and how to navigate the ups and downs when things don't go as planned. Discover how to assess your needs, find the right fit, and move forward when faced with a community that isn't serving you or your business.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
In this episode, we dive deep into the power of entrepreneurial communities for fostering accountability, discuss five key benefits, and share practical action steps you can take this week to incorporate accountability into your business journey.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
In this episode, we explore the process of finding and choosing the right community for your business. Discover our step-by-step system for identifying your needs, researching potential communities, and making a confident choice that will help you overcome loneliness and unlock valuable resources, expertise, and opportunities.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
In this episode, we explore the importance of community in entrepreneurship and how leaning into a supportive network can accelerate success. Discover the numerous benefits of embracing a community, from combating feelings of loneliness and self-doubt to gaining access to valuable resources and opportunities for collaboration.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
When you are working inside your business, it is easy to get tunnel vision and miss the pathway that leads you to your vision. The strategy being explored can feel like a complete mismatch with your vision, but when you take a moment and step back, you might discover that the winding path the strategy takes you on is actually the fastest path to your vision.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
Building a business comes down to money, but we don’t talk about money. It is a taboo topic as an entrepreneur. Instead we all smile and nod like everything is ok, even when it isn’t. Today is all about making sound financial decisions in your business and a process for making it easier.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
Cate Butler Ross is the most down to earth writer and I think you are going to love her heart-centered approach to connecting with your community, your clients, and as an entrepreneur. She opened my eyes to new ways to build a relationship while still protecting the details of our family that we’d like to keep private.
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Please Note: Dr. Moira was a Certified StoryBrand Guide from May 15, 2022 until July 15, 2024. Any episodes mentioning StoryBrand were recorded during a time when she was certified as a Guide. If you would like to be connected with an active StoryBrand Guide, feel free to reach out as she still maintains contacts within the Guide community.
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