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In Episode 2 of this season’s Digital and Dirt podcast, Buster Kantrow, Lamar’s Executive Vice President of Business Development, joins Ian to discuss Lamar’s ongoing investments in digital billboards and the evolution of the Digital Out of Home industry. Buster also shares his passion for sports and details the fascinating career journey that took him from journalism to politics and, ultimately, to Lamar.
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In the Season 8 premiere of the Digital and Dirt podcast, Ian welcomes Michael Provenzano on the heels of major news for his company as well as the entire Out of Home industry: T-Mobile’s acquisition of Vistar Media.
Podcast Breakdown
00:00-10:30 Intro & Acquisition Announcement
10:30-15:44 Lamar's Impact on Vistar & T-Mobile Opportunity
15:44-22:42 Entrepreneurial Journey
22:42-48:48 Vision for Vistar & the Industry
48:48-1:10:23 Future Innovations & The Vistar Legacy
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In Episode 15 of this season’s Digital and Dirt podcast, Ian sits down with Stephanie Scheller, Managing Partner of Sustainable Solutions at Omnicom Media Group, to discuss advertising sustainability, the challenges and opportunities, and Stephanie’s deep passion for driving change.
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In Episode 14 of this season’s Digital and Dirt Podcast, Ian welcomes Nicola Gunby, Co-Founder and CMO of community-focused app, CLIQ, to discuss her mission to combat loneliness through authentic connections and her experiences navigating the investment landscape as a female founder of a beauty-tech startup.
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Join us as Chris Riney, Paid Media Lead at Beyond Meat, shares his journey from TV ad sales to digital media. Discover how he tackles marketing challenges, targets diverse audiences, and leverages innovative strategies to drive growth in the ever-evolving plant-based industry.
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In Episode 12 of this season’s Digital and Dirt podcast, Ian welcomes Ben Billups, Co-Founder of global Out of Home advertising company, Billups, to discuss the growth of his forward-thinking OOH agency and how his leadership philosophy centers on the value of people.
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In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Giovanni Pupo, Host of the “A Glass of Marketing” podcast, Head of E-commerce Media Europe at Lipton, and Marketing Professor at POLIMI, Milan to share insights on retail media, discuss the power of influencers, and explains how his podcast blends curiosity with culture.
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In Episode 10 of this season’s Digital and Dirt podcast, Ian goes behind the scenes with industry leaders at the DPAA Global Summit in NYC, discussing a range of topics and trends impacting the Out of Home advertising including sustainability, the multiverse, influencers, measurement, and attribution.
Podcast Breakdown
00:00 - 03:12 Jonathan Gudai
03:22 - 12:51 Stephanie Scheller
13:00 - 18:58 Leslie Lee
19:06 - 27:46 Craig Benner
27:59 - 44:15 Paul Woolmington
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In episode 9 of this season’s Digital & Dirt Podcast Ian welcomes Olivia Reid, Music Artist and Lead Strategist at Journey, to discuss balancing her music career along with her job as a strategist at an immersive AI experience company.
Podcast Breakdown
00:00 - 09:30 Introducing Olivia Reid
09:45 - 19:22 Olivia’s Inspiration
21:52 - 33:02 Working With Journey
33:07 - 47:09 Going Beyond the Virtual World
47:13 - 54:25 AI Assistant for Your Goals
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In Episode 8 of this season’s Digital and Dirt Podcast, Ian sits down with a variety of industry leaders and brands to discuss Digital Out of Home at the MediaPost Insider Summit in Austin, TX.
Podcast Breakdown
00:00 - 10:26 Adrian Witter
10:36 - 21:29 Albert Thompson
21:29 - 30:52 Anna Bager
31:03 - 37:11 Dave Conklin
37:21 - 42:49 Michelle Millar
43:00 - 50:07 Rick Robinson
From the publisher's feed
Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies.…