Digital Marketing Dive

Digital Marketing Dive

By Seth Goldstein & FriendsBusinessEntrepreneurshipMarketing
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Digital Marketing Dive episodes

  • Episode 10 – Jargon
    Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting.
    We have a great episode for you today. Episode 10! 
    Today we’re going to talk about jargon in the various marketing disciplines and why you should try to avoid it when talking to clients.
    Some examples…
    SEO Jargon:
    SERP
    Backlink
    Algorithm
    Black Hat/White Hat/Grey Hat
    Social Jargon
    Hashtag
    Edgerank
    Retargeting
    General
    AI
    Big Data
    Beacon
    Anything with “Hacking”
    This week  we’re doing general apps and sites that intrigue us.
    Shawn: Interval Timer
    Seth: Canva.com
    Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will! Also feel free join our Facebook group to continue the conversation: https://www.facebook.com/groups/digitalmarketingdive/ 
    ---
    Send in a voice message: https://anchor.fm/digital-marketing-dive/message
    Support this podcast: https://anchor.fm/digital-marketing-dive/support
    0 min
  • Episode 10 - Jargon

    Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting.

    We have a great episode for you today. Episode 10! 

    Today we’re going to talk about jargon in the various marketing disciplines and why you should try to avoid it when talking to clients.

    Some examples…

    SEO Jargon:

    • SERP
    • Backlink
    • Algorithm
    • Black Hat/White Hat/Grey Hat
    • Social Jargon

      • Hashtag
      • Edgerank
      • Retargeting
      • General

        • AI
        • Big Data
        • Beacon
        • Anything with “Hacking”
        • This week we’re doing general apps and sites that intrigue us.

          Shawn: Interval Timer

          Seth: Canva.com

          Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will! Also feel free join our Facebook group to continue the conversation: https://www.facebook.com/groups/digitalmarketingdive/ 


          Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

          21 min
        • Episode 10 - Jargon

          Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting.

          We have a great episode for you today. Episode 10! 

          Today we’re going to talk about jargon in the various marketing disciplines and why you should try to avoid it when talking to clients.

          Some examples…

          SEO Jargon:

          • SERP
          • Backlink
          • Algorithm
          • Black Hat/White Hat/Grey Hat
          • Social Jargon

            • Hashtag
            • Edgerank
            • Retargeting
            • General

              • AI
              • Big Data
              • Beacon
              • Anything with “Hacking”
              • This week  we’re doing general apps and sites that intrigue us.

                Shawn: Interval Timer

                Seth: Canva.com

                Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will! Also feel free join our Facebook group to continue the conversation: https://www.facebook.com/groups/digitalmarketingdive/ 

                ---
                Send in a voice message: https://anchor.fm/digital-marketing-dive/message
                Support this podcast: https://anchor.fm/digital-marketing-dive/support
                20 min
              • Episode 9 – Reddit… A Hidden Gem or a Waste of Time
                Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting.
                We have a great episode for you today.
                Today we’re going to talk about Reddit → Hidden Gem or Waste of Time
                Some consider it the front page of the Internet
                If you’re not careful, like the Internet, you can get sucked down a rather scary rabbit hole.
                Is this a good place for a brand to interact
                Always read the subreddit guidelines before interacting
                Give more than you ask
                Share good content from across the Web that is relevant, but not just yours
                Be open to criticism and react appropriately and accordingly
                Lurk vs. Post. Which is better?
                This week  we’re doing general apps and sites that intrigue us.
                Shawn: Hopper for flights
                Seth: Boost for Reddit - Great Reddit app → Android only though.
                Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will! Also feel free join our Facebook group to continue the conversation: https://www.facebook.com/groups/digitalmarketingdive/
                So that’s it. It’s been fun! See you on the flip side!
                ---
                Send in a voice message: https://anchor.fm/digital-marketing-dive/message
                Support this podcast: https://anchor.fm/digital-marketing-dive/support
                0 min
              • Episode 9 - Reddit... A Hidden Gem or a Waste of Time

                Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting.

                We have a great episode for you today.

                Today we’re going to talk about Reddit → Hidden Gem or Waste of Time

                • Some consider it the front page of the Internet
                • If you’re not careful, like the Internet, you can get sucked down a rather scary rabbit hole.
                • Is this a good place for a brand to interact
                • Always read the subreddit guidelines before interacting
                • Give more than you ask
                • Share good content from across the Web that is relevant, but not just yours
                • Be open to criticism and react appropriately and accordingly
                • Lurk vs. Post. Which is better?
                • This week we’re doing general apps and sites that intrigue us.

                  Shawn: Hopper for flights

                  Seth: Boost for Reddit - Great Reddit app → Android only though.

                  Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will! Also feel free join our Facebook group to continue the conversation: https://www.facebook.com/groups/digitalmarketingdive/

                  So that’s it. It’s been fun! See you on the flip side!


                  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

                  21 min
                • Episode 9 - Reddit... A Hidden Gem or a Waste of Time

                  Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting.

                  We have a great episode for you today.

                  Today we’re going to talk about Reddit → Hidden Gem or Waste of Time

                  • Some consider it the front page of the Internet
                  • If you’re not careful, like the Internet, you can get sucked down a rather scary rabbit hole.
                  • Is this a good place for a brand to interact
                  • Always read the subreddit guidelines before interacting
                  • Give more than you ask
                  • Share good content from across the Web that is relevant, but not just yours
                  • Be open to criticism and react appropriately and accordingly
                  • Lurk vs. Post. Which is better?
                  • This week  we’re doing general apps and sites that intrigue us.

                    Shawn: Hopper for flights

                    Seth: Boost for Reddit - Great Reddit app → Android only though.

                    Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will! Also feel free join our Facebook group to continue the conversation: https://www.facebook.com/groups/digitalmarketingdive/

                    So that’s it. It’s been fun! See you on the flip side!

                    ---
                    Send in a voice message: https://anchor.fm/digital-marketing-dive/message
                    Support this podcast: https://anchor.fm/digital-marketing-dive/support
                    19 min

                  About Digital Marketing Dive

                  From the publisher's feed

                  The Digital Marketing Dive podcast is a interview podcast about digital marketing. Every month we talk about the latest happenings in the digital marketing space.