Sarah interviews Suna Gurol, Senior Digital Director at WE Communications, a global marketing and PR agency. Suna and Sarah talk about digital transformation, integrating technical tools for more seamless workflow, and the importance of understanding analytics, creativity and business collectively in marketing.

Sarah interviews Gabriel Desjardins, Director of Product Marketing in the Wireless Connectivity division of Broadcom. Gabriel talks about the challenges of marketing the latest features in cell phone technology, including the newest upcoming WiFi standard, WiFi 7. He also provides young professionals with advice about identifying tangible problems and innovating solutions.

Abby interviews David Drotos, Vice President, Head of Marketing at Equity Trust Company. David and Abby chat about audience demographics, customer persona building, and the importance of using data to optimize conversion funnels.

Abby sits down with Tirrah Switzer, Senior Director of Product Marketing at Community Brands. Community Brands provides a wide range of technology solutions for associations, nonprofits and schools, from member management to accounting. Tirrah and Abby discuss using tech power for good, and the importance of leveraging data and research when communicating with prospects.

Abby chats with Kim Swindle, Director of Marketing Performance Operations at Epic Games. They discuss content opportunities within the Metaverse, customer protection, and marketing analytics. Kim also emphasizes the importance of networking for any career path.

Abby interviews DeLu Jackson, Chief Marketing Officer at American security company ADT. DeLu and Abby discuss hiring for marketing roles, the talent pipeline, and the importance of providing team members with a positive work experience. DeLu shares about his team's current focus on developing its young generation of marketing talent, and provides some valuable advice to young professionals.

Abby interviews Art Siegert, Co-Founder, Creative Strategist and fractional CMO at 33 Anthem, an inbound marketing agency specializing in marketing, web, and design. Art and Abby discuss the importance of establishing a lead sales funnel, and using a customer-centric approach in all marketing efforts.

Abby sits down with Ben Hawken, Creative Marketing Director at GitHub. Ben and Abby discuss software development on GitHub and the platform's large and dedicated user base. Ben also shares insights about audience listening and the importance of authenticity in communications.

Abby interviews Jairo Garcia, Assistant Vice President of Global Brand Marketing & Media at Principal Financial Group. Jairo discusses the education and trust-building elements involved in the customer journey for Principal's target audience, and shares about his team's focus on storytelling and emotional appeal in its brand messaging.

Abby interviews Christine Rogers, Vice President, Group Manager, Media (Healthcare) at Ketchum. Christine tells Abby about her strategic corporate communications work in the pharmaceutical space, and provides insight about the importance of continued networking and professional learning.