Digital Queens

By Sarah Thomson - Online Social ButterflyBusiness Marketing

Digital Queens episodes

November 19, 2024 EP131 - Innovative Business with Jenni Harding
This week, I had an inspiring conversation with Jenni Harding, the brains behind Greatest Good. We dived deep into the world of purpose-driven business, exploring how Jenni’s unique approach helps businesses thrive while creating a positive impact. We chatted about the challenges of blending social media strategy with mindset shifts, and Jenni shared her secrets to building resilience and staying authentic in a competitive world. Whether you’re a small business owner or dreaming of starting one, this episode is packed with actionable tips to help you navigate growth, embrace innovation, and connect with your audience in meaningful ways.
Key Takeaways:
Purpose-driven businesses create lasting impact and build trust.
Mindset is the foundation for successful decision-making.
Authentic storytelling connects brands with their audience.
Social media strategy must align with core business values.
Resilience is essential for overcoming entrepreneurial challenges.

Website: https://www.greatestgood.com.au
Christmas Gift Guide: https://www.greatestgood.com.au/australian-christmas-gift-guide
Shopping: https://www.greatestgood.com.au/shop.html
Donating: https://www.greatestgood.com.au/donate.html
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28 min
November 12, 2024EP130 - Why Goal Settings Starts with a BIG Number
In this episode of The Social Circus, I dive into the power of goal setting and why starting with a big number can make all the difference in achieving success. As we approach the end of the year, it's natural to feel a bit drained, especially with the summer holidays and Christmas looming for those of us in Australia. But this is the perfect time to pause, reflect, and think about what we want to achieve in the coming year. I guide listeners through actionable steps on how to set big, meaningful goals for 2025, break them down into manageable pieces, and keep the motivation alive even as the festive season kicks in. So grab your pen and paper, because I've got loads of tips to help you enter the new year with a clear and inspiring plan!
Key Takeaways
Start with a big, ambitious goal to inspire action.
Break goals down into achievable steps for clarity.
Avoid burnout by aligning your goals with your energy cycles.
Take advantage of end-of-year momentum to set intentions.
Regularly review your progress to stay on track.
Notable Quotes
"Big goals inspire big action; don’t shy away from aiming high."
"Breaking goals down doesn’t make them smaller—it makes them achievable."
"Align your goals with your natural energy flow to avoid burnout."
"End the year strong by setting a vision for the next."
"Your progress is a journey; keep revisiting and refining."
Digital Queens Mastermind
Blooming Business Academy
Click here to book FREE goal setting masterclass:
21 min
November 05, 2024EP129 - Why You Should Join My Mastermind
In Episode 129 of The Social Circus, I'm diving into the year-end hustle and the exciting energy of November as we gear up for the big finale of 2024. I'll chat about the unique rhythm of December, especially for those of us in Australia preparing for the summer holidays. With December as a hectic month, November is our golden window to finish strong! I’ll also share a peek into my Digital Queen's VIP Party Week—an event that has grown into a highlight for my community, designed to get everyone energised and aligned with their goals for the coming year. Whether you're planning big things for your business in 2025 or just trying to squeeze in those final 2024 to-dos, there’s something in this episode for you.
Key Takeaways
November’s the Time: Use November to lock in 2024 goals.
Plan for 2025 Now: Start shaping those ambitions.
Celebrate Progress: Reflect on what’s worked this year.
Engage Your Community: Events like VIP weeks boost connection.
Make Time for Rest: Balance work with self-care as the year closes.
25 min
October 29, 2024EP128 - Women, ADHD, and Business Success with Mel Stibbs
In this episode, I dive into a heartfelt and enlightening conversation with Mel Stibbs, the founder of ADHD Village. We explore the unique challenges neurodivergent women face, especially in the business world, where typical structures and approaches don’t always fit. Mel opens up about her personal journey, from her late diagnosis of ADHD and autism to the drive to create a community where women can feel seen and supported. Together, we talk about how to balance the superpowers of ADHD—like creativity and drive—with the daily struggles, including organisation, emotional regulation, and overcoming stigma. Mel shares insights on the dangers of self-diagnosis, the rise of ADHD awareness on social media, and the importance of surrounding yourself with people who understand you. This episode is an open, honest conversation aimed at inspiring and empowering neurodivergent women to embrace their strengths and create a business journey that truly works for them.
Key Takeaways
Embrace your neurodivergent strengths, but recognise the challenges.
Surround yourself with a supportive community that "gets" you.
Avoid self-diagnosis and consult a professional if ADHD resonates.
ADHD can amplify both creativity and overwhelm; find strategies.
Advocate for acceptance—neurodivergence should be understood.
31 min
October 22, 2024EP127 - Managing Menopause with nurse practitioner Julie Farrelly
In this episode, I sit down with Julie, a functional medicine nurse practitioner, to explore what sets this approach apart from traditional healthcare. We dive into the differences between a nurse practitioner and a general practitioner (GP), highlighting the unique blend of experience and advanced training that nurse practitioners bring to the table. Julie shares insights into the core principles of functional medicine—like addressing root causes rather than just symptoms—and how this approach can make a real difference for patients. Whether you're curious about alternative approaches or seeking a deeper understanding of healthcare options, this episode is packed with valuable insights for anyone wanting to take charge of their wellbeing.
Key Takeaways
Functional medicine focuses on identifying root causes, not just treating symptoms.
Nurse practitioners combine clinical experience with advanced training for holistic care.
There are fewer than 3,000 nurse practitioners in Australia, making them a unique asset.
Functional medicine emphasizes patient education and empowerment.
Collaboration between medical professionals can lead to more personalised care.
juliefarrelly.com.au
https://www.facebook.com/juliefarrellyatAchieveOptimalHealth
https://www.instagram.com/achieveoptimalhealth/
32 min
October 15, 2024EP126 - Building Trust in Skincare with Aijan
In this episode, I sit down with the inspiring founder of Aijan Skincare to uncover the story behind her brand. We dive into her transition from the world of finance to the skincare industry, and why redefining ageing is at the core of her brand's mission. She shares her insights on the misconceptions surrounding skincare, the importance of trust, and what it means to create a product line that truly resonates with women. If you're curious about how skincare can empower you to age on your own terms, this conversation is packed with wisdom and actionable insights.
Key Takeaways:
Transitioning industries can spark innovative ideas.
Redefining societal norms around ageing is empowering.
Trust is key in building a successful skincare brand.
Skincare goes beyond appearance; it’s about vibrancy.
Pursuing passion leads to rewarding entrepreneurial journeys.
www.aijan.com
@‌aijanskincare
@‌age__isjuatanumber
29 min
October 08, 2024 EP125 - Caryn Rance - Why Your Business Needs Inclusive Design
In today’s episode, I’m chatting with the wonderful Caryn from Firefly Graphics about something super important but often overlooked: inclusive design. If you’re like me and hadn’t even heard of this concept until recently, don’t worry—you’re not alone! Caryn and I dive into what inclusive design really means, why it matters for small businesses, and how it can create a more welcoming experience for your customers. Caryn shares practical tips and insights on how to incorporate inclusivity into your branding and design without it feeling overwhelming. Trust me, after this chat, you’ll see how these small changes can make a big impact on your business.
Key Takeaways:
Inclusive design ensures that everyone feels welcome when interacting with your brand.
Small businesses can make big strides with simple design changes.
Accessibility should be a priority from the start—not an afterthought.
Inclusive design helps expand your audience and deepen customer loyalty.
Being proactive about inclusivity reflects well on your business values.

Notable Quotes:
"Inclusive design isn't just about accessibility; it's about creating an experience where everyone feels valued."
"Small changes in your design can make a world of difference for people who might otherwise struggle to engage with your brand."
"The future of business lies in inclusivity—it's not just a trend, it's a necessity."
"Don't wait until you're bigger to focus on inclusive design—start where you are and grow from there."
"Inclusivity reflects the heart of your business—show your customers they belong."
30 min
October 01, 2024EP124 - Why You Should Enter Awards
In this episode of The Social Circus, I dive into the importance of entering awards, especially for women in business. I reflect on my own experiences, sharing how I’ve gone from being a finalist several times to winning my first major award this year. It wasn’t an overnight success, and I discuss how persistence and believing in yourself are key ingredients. Many of us hesitate to put ourselves forward, thinking we’re not good enough, but I encourage you to challenge that mindset. Whether you're early in your journey or further along, entering awards can boost your confidence, visibility, and credibility in ways you may not expect!
Key Takeaways:
Awards can significantly enhance your business’s credibility.
It’s important to overcome the mindset of "not being good enough."
Persistence is key in being recognised—many stumbles happen before success.
Women, in particular, need to get better at promoting their achievements.
Entering awards can open doors you may not even realise exist.
Notable Quotes:
"For every success story, there’s usually a couple of stumbles behind the scenes."
"This year was my year, but it took a lot of effort to get here."
"Women, especially, are really bad at tooting our own horn."
26 min
September 24, 2024 EP123 - Building Cheerful Business Days with Roslyn Thompson
In this episode of The Social Circus, I chat with the amazing Roslyn Thompson, founder of Cheerful Days Co. We dive deep into the idea of blending business growth with positivity and mindset strategies. Roslyn shares her journey of building a business that focuses on creating joyful work environments while also driving success. We discuss how social media plays a role in fostering connections, what it’s like to work with clients who share your values, and some practical steps to maintain balance as a business owner. Whether you're just starting out or a seasoned entrepreneur, this episode is full of insights to help you grow your business with more joy and ease!
Key Takeaways:
Prioritise joy in your business to boost productivity.
Balance social media efforts with authentic connection.
The importance of mindset in business success.
Building relationships with aligned clients.
Incorporate self-care practices into your business routine.

Notable Quotes:
"Joy is a key ingredient to a thriving business – it’s not just about the numbers."
"When you’re authentically yourself, the right clients will always find you."
"Success doesn’t have to be stressful – it’s about finding your flow."
"Mindset is everything – how you think impacts your entire business."
"Social media is a tool, but connection is the heart of it."

https://www.cheerfuldaysco.au
https://www.instagram.com/cheerfuldaysco
https://www.linkedin.com/in/roslyn-thompson
https://www.facebook.com/cheerfuldaysco
24 min
September 17, 2024EP122 - Navigating HR with Ash Battye
In this episode of The Social Circus, I chat with Ash Battye from Career Pursuit HR, and we dive deep into the world of human resources for small businesses. We cover everything from the common HR challenges that business owners face to how to build a strong and efficient team. Ash shares her top tips for creating a positive work culture and the importance of compliance. This episode is packed with valuable insights for any business owner who’s looking to streamline their HR processes and ensure their team thrives. Tune in for an episode full of practical, no-nonsense advice, and plenty of encouragement!
Key Takeaways:
HR compliance is crucial for business success and avoiding legal headaches.
Creating a positive work culture can boost employee morale and retention.
Streamlining your HR processes will save you time and reduce stress.
Hiring the right people starts with a clear job description and strong recruitment strategy.
Regular performance reviews help keep your team on track and motivated.

https://www.instagram.com/careerpursuithr/
https://www.facebook.com/careerpursuithr/
https://www.linkedin.com/in/ashleighbattye/
https://www.careerpursuit.com.au/
26 min

About Digital Queens

From the publisher's feed

Join me, Sarah Thomson, as your host each week as we dive into digital marketing, social media and all the things it takes to run a business in this social circus.