There’s nothing quite like direct mail. A successful direct mail piece has a 99% failure rate – and that’s considered a success. Do you know any other thing in life that counts 1% as a win? In this week’s Mobile Home Park Master podcast we’re going to discuss one of the greatest ways to find parks to buy: the good old-fashioned direct mail. And we’re going to review what makes them more and less effective in getting the mom and pop park owners to give you a call. If you are not using direct mail to find a park to buy, then you may be missing on a great opportunity – if you do it correctly.