When it comes to music, Disney is a generational hitmaker. From Miley Cyrus to Hilary Duff, Disney has consistently produced some of the biggest names in music over the past few decades. We break down what worked well, what hasn’t, and how it has evolved with artists like Olivia Rodrigo.

Join me and MIDiA Research’s Tati Cirisano as we dive in Disney’s enduring influence in the music industry.

02:00 The Pop Star Pipeline

05:16 The Eras of Disney’s Pop Stars

09:04 Why Nickelodeon Doesn’t Have a Pipeline

17:33 Disney's Impact on Artist Careers

34:32 Can Other Companies Do The Same

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