How many times has your competition kept you up at night? A new feature here, seed funding there, maybe you’ve even lost a customer or two – but how much of a threat are they, really? In today’s Startup Therapy Podcast, Wil and Ryan share examples of competitor flops, why you should be thankful if your niche has competitors, and why you need to stop being so distracted by what other businesses are doing & focus on making your current customers even happier to work with you,

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What to Listen For

• 00:00 - How much of a threat is competition, really?
• 05:31 - Fear causes us to assume the worst, but the worst almost never happens
• 16:12 - The Fountain & Zenefits examples & why competitor’s time and investment never guarantees competitor success
• 21:54 - Competition is actually a great sign to start a healthy business & improving upon what exists already is the easiest way to succeed
• 26:24 - Stop being distracted by competitors & focus on serving your customers