Ever since a traumatic and scarring incident in 4th grade gym class, Dom Rosacci has been on the path to change the print game for the better, and leave the planet in better shape than he found it. Enter, Superior Ink. Of all the episodes of Shirt Show, this is by far the ripest. Topics of discussion include: Pigeon homicide, what to do in a slow down, whale clients, Allmade, sustainability, top shelf analogies, hiring the homeless, content creation, and conversations between pine trees.