Are you struggling to grow your podiatry practice while managing multiple priorities? In this episode of Podiatry Practice Mastery, I share my March one-page report, breaking down what’s working, what’s not, and where I’m focusing next. From optimizing shockwave therapy protocols and orthotics integration to exploring SEO strategies and making the ModMed EMR transition smoother, I provide actionable insights to help you grow your practice efficiently.

What You’ll Learn in This Episode

How I’m leveraging ModMed for better EMR efficiency

Why combining orthotics with shockwave improves outcomes

Marketing strategies to attract and retain podiatry patients

How SEO is helping drive patient engagement

My biggest wins and lessons from March’s one-page report

Why You Should Listen

If you’re a podiatrist or practice owner looking to increase efficiency, attract new patients, and streamline operations, this episode is packed with practical tips. Learn from my wins, struggles, and growth strategies to take your podiatry practice to the next level.

Key Topics Covered

[0:01] March’s one-page report and practice performance overview

[0:42] Evaluating YouTube shorts and repurposing content for patients

[1:30] Publishing plantar fasciitis webinars and course insights

[3:35] Marketing strategies to get a new doctor busier without trade-offs

[4:08] March billing results, shockwave stats, and orthotics performance

[5:02] Leveraging Swell reviews and patient engagement tactics

[6:05] Best-performing website content and lead-generation strategies

[7:16] Improving shockwave protocols with orthotics integration

[8:01] Personal updates and balancing professional priorities

[8:50] Comparing focused vs. unfocused shockwave devices

[9:51] Collaborative learning: coaching, ultrasound training, and mentorship

[11:10] Growing our team with a skilled nail technician

[12:40] Overcoming patient scheduling gaps and improving referrals

[13:53] Planning for April: ModMed transition, SEO strategy, and practice growth

👉 Tune in to discover actionable insights on growing a podiatry practice, optimizing patient care, and improving workflow efficiency while balancing multiple priorities.

In this episode of Podiatry Practice Mastery, I walk you through our transition from Athena to ModMed, why we made the switch, and what it means for patient care, billing, and workflow. With this change projected to save us $70,000 annually, I also discuss how ModMed’s podiatry-specific templates improve efficiency and share key lessons from my latest clinic day, including shockwave therapy protocols, patient education strategies, and treatment takeaways.

What You’ll Learn in This Episode

Why we switched from Athena to ModMed

How ModMed streamlines podiatry-specific billing and templates

My approach to patient education with EMR changes

Shockwave therapy outcomes and treatment insights

How I’m integrating nail care and lesion treatments

Why You Should Listen

If you’re a podiatrist or practice owner considering an EMR switch, looking to improve billing efficiency, or seeking better treatment workflows, this episode shares real-world strategies to make your transition smoother and more cost-effective.

Key Topics Covered

[0:01] Why we switched from Athena to ModMed and expected cost savings

[1:00] Setting up new workflows, templates, and patient education plans

[2:01] Monday’s clinic overview and managing ModMed training

[2:03] Heel fissure treatment protocol and Amazon recommendations

[3:10] Shockwave therapy updates and improving patient outcomes

[3:45] Annual foot exam results and follow-up care

[4:05] Nail care and AniFix treatment challenges

[4:45] Ordering MRIs and refining chronic foot pain management

[5:03] Shockwave session progress for plantar heel pain

[5:35] Using Cantharidin vs. Swift for wart treatments in kids

[6:02] Comparing ModMed vs. Athena for billing and podiatry-specific templates

[6:42] Leveraging ModMed’s integrated features to enhance efficiency

👉 Tune in to learn how I’m navigating the ModMed transition, improving treatment workflows, and optimizing podiatry practice management for better outcomes and growth.

In this episode of Podiatry Practice Mastery, I share how we’re driving practice growth through smart investments, better workflows, and effective delegation. From expanding our nail tech’s role and launching a practice rep ad to negotiating a $20K discount on Softwave technology, I dive into the strategies helping us improve patient care, marketing, and efficiency. I also cover key treatment updates and lessons from a busy clinic day.

What You’ll Learn in This Episode

How my nail tech boosts efficiency and patient throughput

Why I’m hiring a practice rep to grow referrals

How I negotiated a $20K discount on Softwave

Marketing strategies that drive patient acquisition

Key treatment insights from real podiatry cases

Why You Should Listen

If you’re a podiatrist or practice owner looking to increase revenue, improve patient outcomes, and make smarter technology investments, this episode provides practical, real-world strategies you can apply right away.

Key Topics Covered

[0:01] How my nail tech’s role is driving efficiency and patient growth

[1:20] Using ChatGPT to create a practice rep ad and grow referrals

[1:49] Meeting with Harvest Demand to boost marketing results

[2:23] Why investing 1–5% of revenue can accelerate practice growth

[3:26] Negotiating a $20K Softwave discount and key buying tips

[4:50] Clinic insights: managing fractures, hammer toes, and nail care

[6:00] Treating bunions, overlapping toes, and advanced foot pain cases

[7:16] Using Swift, laser, and EPAT to optimize wart treatment outcomes

[8:10] Lunula vs. Lamisil: choosing better fungal nail treatment plans

[8:34] Shockwave therapy updates and six-week follow-up strategies

👉 Tune in to learn how I’m combining technology, marketing, and smarter workflows to grow my practice, improve patient care, and streamline daily operations.

Have you ever wondered how to attract your perfect patients without wasting time on ineffective marketing? In this episode of Podiatry Practice Mastery, I explain how I use AI tools to create detailed patient avatars that guide my marketing strategies and patient communication. From identifying my most profitable cases to generating targeted content, I share how AI helps me simplify growth and focus on what truly works for my practice.

What You’ll Learn in This Episode

How to create a patient avatar using AI

Why targeting your ideal patients increases revenue

Simple AI tools I use to automate marketing

How avatars improve messaging and patient engagement

Why You Should Listen

If you want to attract more of your ideal patients, boost practice revenue, and streamline your marketing efforts, this episode shows you how to use AI-driven strategies to achieve better results with less effort.

Key Topics Covered

[0:01] Creating targeted patient avatars with AI tools

[0:47] Identifying your most profitable treatments

[1:34] Using Max AI to build detailed patient profiles

[2:05] How avatars help optimize marketing campaigns

[3:08] Generating emails, videos, and content with AI

[3:54] Why personalized messaging attracts better patients

[4:40] Leveraging avatars for Swift treatments and other services

[5:00] Dan Kennedy’s approach to content creation and targeting

👉 Tune in to learn how AI-powered patient avatars can help you attract the right patients, create better content, and grow your podiatry practice more effectively.

In this episode of Podiatry Practice Mastery, I share insights from a busy Thursday treating 21+ patients, discuss our upcoming ModMed EMR transition, and explore strategies for making your practice more efficient and profitable. I also talk about how coaching conversations have shifted my perspective on scaling a successful podiatry practice and maximizing revenue per patient without overworking.

What You’ll Learn in This Episode

Why we’re switching from Athena to ModMed and the expected $70K savings per year

How to optimize your schedule for better efficiency and revenue growth

Tips for maximizing profitability per patient

Insights from a dental coach on growing established practices

How I use metrics like EBITDA to measure practice health

Why You Should Listen

If you’re a podiatrist or medical practice owner looking to streamline operations, increase profits, and prepare for EMR transitions, this episode gives you practical insights you can apply right away.

Key Topics Covered

[0:01] Overview of a busy 21-patient day and open slot management

[0:25] Why we’re transitioning from Athena to ModMed EMR

[1:25] Insights from a dental coach on scaling successful practices

[2:43] Strategies to maximize patient value and improve efficiency

[4:05] Integrating nail techs and optimizing routine care days

[6:35] Handling high-value patients: orthotics, shockwave, and Swift

[9:40] Using EBITDA to measure profitability and plan for growth

👉 Listen now to learn how to prepare for EMR transitions, boost your revenue per patient, and grow your podiatry practice smarter.

In this episode of Podiatry Practice Mastery, I share highlights from a busy Wednesday at our Westboro office, where I treated a variety of cases while collaborating with Dr. Stu Schneiderman, an anesthesiologist exploring PRP for podiatry patients. We dive into how combining shockwave therapy with PRP and amniotic stem cell injections creates synergistic results and discuss strategies to improve patient care, practice growth, and efficiency.

What You’ll Learn in This Episode

How combining shockwave therapy and PRP enhances healing

Insights from Dr. Stu Schneiderman on patient communication

Using AI-driven patient avatars for targeted content and care

Strategies to improve practice profitability and patient retention

Why You Should Listen

If you want to optimize patient outcomes, integrate regenerative treatments, and grow your podiatry practice strategically, this episode gives you actionable insights to improve both clinical care and business performance.

Key Topics Covered

[0:00] A busy Wednesday at the Westboro office

[0:21] Collaborating with Dr. Stu Schneiderman on PRP and ultrasound

[0:52] Synergistic benefits of combining shockwave and PRP

[1:57] Improving patient connection and communication

[3:00] Complex cases: Achilles, plantar fascia, and chronic pain

[4:46] Orthotics, lesion destruction, and bunion repair follow-ups

[6:02] Shockwave protocols for fractures and soft tissue injuries

[7:30] Treating nail issues, calluses, and warts effectively

[9:15] Using AI and audits to improve practice efficiency

👉 Tune in now to discover how combining shockwave therapy, PRP, and practice growth strategies can help you deliver better patient outcomes and scale your podiatry practice smarter.

How do you provide effective treatments when patients struggle with costs? In this episode of Podiatry Practice Mastery, I walk you through a busy Tuesday filled with challenging cases, from shockwave therapy and orthotics packages to Swift wart treatments and nail fungus management. You'll learn how I handle financial concerns, maintain treatment standards, and ensure patients get the best possible care while keeping the practice profitable.

What You’ll Learn in This Episode

How to manage financial objections without compromising care

Packaging shockwave therapy and orthotics for better outcomes

When to recommend Swift wart therapy vs. alternative treatments

Strategies for self-pay vs. insurance-based treatment planning

Why You Should Listen

If you've ever faced the challenge of treating cost-conscious patients while striving to provide high-quality care, this episode gives you actionable insights to balance patient outcomes and practice profitability effectively.

Key Topics Covered

[0:00] Starting the day: managing a full patient schedule

[1:32] Flexible hammer toe corrections and anesthetic tips

[3:29] MVP patient: combining shockwave therapy with orthotics

[4:44] Treating nail fungus: Lamisil vs. laser therapy

[6:02] Shockwave therapy boosters and self-care alternatives

[7:03] Swift wart therapy protocols and follow-ups

[8:41] Orthotic scanning strategies for plantar fasciitis

[9:22] Handling bunions, hammer toes, and overlapping deformities

[11:02] Balancing care with patient affordability and insurance limitations

[13:01] Bartering treatments for radio ads, does it work?

[15:12] Managing costly plantar fasciitis cases and Care Credit options

👉 Tune in now to learn how to deliver excellent podiatric care, manage financial barriers, and grow your practice, all while helping patients get the best possible outcomes.

In this episode of Podiatry Practice Mastery, I share how using buffer days has transformed my practice and personal life. I explain the importance of separating focus days, free days, and buffer days to maximize productivity, improve patient care, and avoid burnout. From planning vacations and tackling personal tasks to developing better marketing strategies, I reveal how structuring your time can help you grow your practice while creating more balance.

What You’ll Learn in This Episode

How buffer days improve productivity and efficiency

Why separating work, rest, and prep days matters

Using SEO and microsites to attract valuable patients

Balancing practice growth with personal well-being

Why You Should Listen

If you struggle to balance practice management, personal life, and patient care, this episode offers a clear strategy for reclaiming control of your time while growing your podiatry business.

Key Topics Covered

[0:00] How I plan free, focus, and buffer days effectively

[1:08] Why weekends are completely off-limits for business

[2:15] How disconnecting boosts mental health and efficiency

[4:32] Using buffer days for vacations, personal goals, and planning

[6:01] Shockwave coaching insights and packaging orthotics

[7:32] The debate over three vs. six shockwave sessions

[8:29] Creating microsites to attract high-value patients

[10:04] Using SEO blogs to target heel pain and Achilles issues

[12:16] Why strategic time management leads to practice growth

👉 Tune in now to discover how buffer days can help you create a healthier work-life balance, boost your practice revenue, and avoid burnout while staying focused on what matters most.

In this episode of Podiatry Practice Mastery, I break down a busy clinic day and share insights on how we’re integrating shockwave therapy, Swift wart treatments, and the Alleviate tool to improve patient care and grow practice revenue. I also share my February production numbers, discuss the cost comparison between Focused Shockwave and Softwave devices, and explain why durability and maintenance play a huge role in equipment choices.

What You’ll Learn in This Episode

How to incorporate Alleviate tools into your treatment plans

Why I prefer Focused Shockwave over Softwave (cost and durability)

February’s production highlights and growth strategies

How we’re using Swift, orthotics, and shockwave together for better patient outcomes

Tips for increasing high-value patient care while managing routine visits

Why You Should Listen

If you’re a podiatrist looking to grow your practice, streamline treatments, and make smarter equipment investments, this episode is packed with actionable insights from real patient cases and hands-on business decisions.

Key Topics Covered

[0:00] How the Alleviate tool fits into heel pain protocols

[1:24] February production breakdown — shockwave, Swift, orthotics & more

[3:05] How I structure busy patient days with a nail tech assistant

[6:10] Using Swift success stories to create engaging video content

[8:25] Patient cases: ulcers, fractures, neuropathy, and marathon prep

[10:45] Shockwave therapy — why I recommend six sessions for better results

[12:52] Focused Shockwave vs. Softwave — cost, maintenance & long-term ROI

[14:15] Exploring EMT therapy and whether it’s worth the investment

👉 Tune in now to learn how I combine patient care innovations and strategic investments to reach the million-dollar mark while improving patient outcomes.

In this episode of Podiatry Practice Mastery, I share the three core strategies that helped me reach the million-dollar mark in personal production. From leveraging a scribe to free up time, focusing on high-value services, and reducing low-revenue activities, these steps are designed to maximize efficiency and profitability while improving the patient experience.

What You’ll Learn in This Episode

How a medical scribe can improve patient care and boost productivity

The importance of focusing on high-revenue procedures and services

How reducing low-value visits and optimizing your schedule increases profits

Why You Should Listen

If you're looking for practical, proven strategies to scale your podiatry practice, this episode will help you focus on the right systems and services to accelerate growth and reduce inefficiencies.

Key Topics Covered

[0:00] The three core strategies to reach the million-dollar mark

[0:54] How hiring a scribe transformed my patient care and documentation

[3:41] Being fully present with patients by eliminating distractions

[5:01] Why scribes improve accuracy and increase procedure billing

[6:09] Focusing on high-value services like orthotics, Swift, and Shockwave

[9:00] Tracking the MVP — your most valuable patient of the day

[10:12] Reducing low-paying checks and optimizing scheduling

[11:22] Grouping low-revenue visits for better efficiency

[12:18] How established practices can reduce unnecessary follow-ups

[13:40] Maximizing revenue without compromising patient care

👉 Tune in now to learn the three simple but powerful steps to grow your podiatry practice, increase profitability, and build a sustainable business model without burning out.