Who wouldn’t like to double their business? Well, according to Melissa Browne, Founder of Mel Browne Money, it might sound like a fantasy but it’s entirely possible if you focus on profit, not just sales. Melissa shares practical tactics to increase profitability, from improving customer retention and average spend to streamlining costs and finding quick wins that make a big impact. She explains why too many business owners overlook the data that really matters, and how small tweaks can lead to exponential growth.

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