The Pension Confident Podcast

E21: Why don't women invest? With Ayesha Ofori, Anna-Sophie Hartvigsen and Lara Oyesanya FRSA


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Did you know that as well as a gender pay gap and a gender pension gap, there's also a gender investment gap? According to investment website; Boring Money, in the UK there's nearly £600 billion more in men's investment accounts than women's!

Only a third of UK women say they feel confident dealing with their finances. But, is a lack of confidence the reason why only 48% of women invest in the stock market compared to 66% of men, or are other factors at play?

To help us explore why women are less likely to invest are this month's expert guests:

  • Founder and CEO of Propelle; Ayesha Ofori,
  • Co-Founder of Female Invest; Anna-Sophie Hartvigsen, and
  • Independent Non-Executive Director for PensionBee; Lara Oyesanya FRSA.

Episode Breakdown:

02:00 Why's it important for women to invest?

03:15 Brief history of financial gender inequality

04:51 Saving vs investing

06:58 Why women are less likely to invest than men

08:46 Are women less likely to take risks?

14:24 Financial education for women

17:26 Pensions are investments

19:34 Who can invest?

22:03 Our guests first investments

26:07 Long-term thinking.

* We mention Boring Money's research shows a £600 billion gender investment gap worldwide - this figure actually only covers the UK!

The figures mentioned for the potential returns of savings vs investments were calculated using Santander's savings and investments calculator. The results were based on taking medium risk and the 'realistic' expectation of growth. However, returns can be higher or lower. These are just examples and aren't guaranteed.

Further reading:

For more information on the key issues affecting women and their finances, check out these resources from PensionBee.

  • Episode 21 transcript
  • Why women save rather than invest
  • Why aren't women investing?
  • Why closing the gender investing gap matters for impact investing
  • Can financial education platforms help close the gender financial literacy gap?
  • How important is financial independence?
  • How can we improve financial health amongst women?
  • Building your financial resilience
  • Episode 3: How do we tackle the gender pension gap?

Other useful resources:

  • Propelle
  • Female Invest
  • The history of women and money (GoHenry)
  • Equal Pay Act 1970 (Gov.uk)
  • Girls get less pocket money than boys (Netmums)
  • Girls just wanna have funds (Female Invest book)
  • Savings and investments calculator (Santander)

Catch up on the latest news, read our transcripts or watch on YouTube:

  • The Pension Confident Podcast
  • The Pension Confident Podcast on YouTube

Follow @PensionBee on X, Threads, Instagram, TikTok, Facebook and LinkedIn.

Follow Ayesha on Instagram and LinkedIn.

Follow Anna (@hartvigsen_anna) on X, Instagram and LinkedIn.

Follow Lara on LinkedIn.

...more
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