Run the Numbers

E26: Breaking Down Annual Planning


Listen Later

Today we're flipping the script: CJ is the guest, and he's demystifying annual planning on The Role Forward podcast. CJ and host Joe Michalowski dive into the intricacies of annual planning, the practical steps of strategic planning (breaking down the process into digestible stages), and the complexities of financial forecasting in the startup ecosystem. Tropic is the next-generation Procurement Platform that’s helping modern CFOs take control of their budgets and bottom line, head to www.tropicapp.io/metrics.

CJ's insights offer valuable lessons on balancing ambition with the realities of startup finance, providing a blueprint for listeners navigating their own annual planning.
---
SPONSOR: Tropic

Tropic is the next-generation Procurement Platform that’s helping modern CFOs take control of their budgets and bottom line. By combining approval workflows, supplier management, and pricing benchmarks all in one place, Tropic makes savings opportunities easy to find and act on. 🌴 Visit www.tropicapp.io/metrics to learn how.

---
LINKS:
The Role Forward Podcast: https://www.mosaic.tech/the-role-forward

---
X / TWITTER:

@itsjoemic (Joe)
@cjgustafson222 (CJ)
@MosaicTechInfo (Mosaic)
@TurpentineMedia (Turpentine)
---
TIMESTAMPS:
(00:00) Intro
(02:30) CJ's Journey to CFO
(03:54) The Annual Planning Process
(10:09) Sales Capacity Planning
(15:25) Sponsor: Tropic 
(18:37) Planning for Different Business Models
(20:33) Marketing Planning and Budgeting
(25:56) The Importance of Budgeting in Marketing
(25:55) The Value of Contractors in Startups
(26:37) The Role of Finance in Business Operations
(27:10) The Impact of R&D on Business Growth
(27:30) The Strategy for Planning Out the Rest of the P&L
(27:36) The Significance of Headcount in Tech Companies
(28:45) The Importance of Team Size in Business Planning
(28:48) The Role of R&D in Product Development
(32:16) The Process of Balancing Growth Plans with Investments
(33:32) The Pitfalls in Budgeting for Non-People Costs
(36:37) The Process of Bringing Together a Unified Plan
(41:57) The Role of Finance Tools in Business Operations
(45:00) The Importance of Listening in Finance

Get full access to Mostly metrics at www.mostlymetrics.com/subscribe
...more
View all episodesView all episodes
Download on the App Store

Run the NumbersBy CJ Gustafson

  • 5
  • 5
  • 5
  • 5
  • 5

5

38 ratings


More shows like Run the Numbers

View all
This Week in Startups by Jason Calacanis

This Week in Startups

1,270 Listeners

a16z Podcast by Andreessen Horowitz

a16z Podcast

994 Listeners

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

509 Listeners

The Official SaaStr Podcast: SaaS | Founders | Investors by SaaStr

The Official SaaStr Podcast: SaaS | Founders | Investors

174 Listeners

Founders by David Senra

Founders

1,773 Listeners

Equity by TechCrunch, Mary Ann Azevedo, Kell, Theresa Loconsolo, Rebecca Bellan, Kirsten Korosec, Devin Coldewey, Margaux MacColl

Equity

340 Listeners

Capital Allocators – Inside the Institutional Investment Industry by Ted Seides – Allocator and Asset Management Expert

Capital Allocators – Inside the Institutional Investment Industry

813 Listeners

Dry Powder: The Private Equity Podcast by Hugh MacArthur, Bain & Company

Dry Powder: The Private Equity Podcast

139 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

8,681 Listeners

Grit by Joubin Mirzadegan

Grit

187 Listeners

Business Breakdowns by Colossus | Investing & Business Podcasts

Business Breakdowns

338 Listeners

The Logan Bartlett Show by by Redpoint Ventures

The Logan Bartlett Show

192 Listeners

"Moment of Zen" by Erik Torenberg, Dan Romero, Antonio Garcia Martinez

"Moment of Zen"

89 Listeners

Crucible Moments by Sequoia Capital

Crucible Moments

83 Listeners

BG2Pod with Brad Gerstner and Bill Gurley by BG2Pod

BG2Pod with Brad Gerstner and Bill Gurley

432 Listeners