Mortgage Tech Talks

E5: Start Using Video NOW


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Amidst COVID-19, the mortgage industry swiftly shifted online. Now, post-pandemic, a return to in-person interactions is deemed crucial. Video bridges the gap.

Top Examples Used by High-Producing Brokers

  1. Introduction: Start with a personalized video showcasing common interests or connections for trust-building.
  • Signing Package Walkthrough: Simplify complex documents, aiding compliance.
  • Current Event Explanation: Address market developments like rate hikes to be a reliable information source.
  • Why choose video?

    1. Builds Trust: Seeing a person's face fosters trust, leading to client receptivity and a positive feedback loop.
  • Strengthens Personal Brand: Sets brokers apart from institutions, establishing a competitive edge.
  • Clarifies Complex Concepts: Visual aids are crucial for explaining intricate mortgage details.
  • What's the ideal setup?

    To begin, use existing equipment so there is $0 of investment needed. Once comfortable, invest in tools like Loom or BombBomb for easy sharing upon progress. Full equipment upgrade only necessary for frequent video production.

    Video provides a distinct advantage. Minimal cost means there's no reason not to start now.

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    Mortgage Tech TalksBy Tom Hall


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