🎓Heather is the Research Director, Worldwide Digital Commerce Strategy at IDC - https://www.idc.com

🎓⁠IDC is one of the premier, global analyst & research firms in the worlds of technology & commerce

🎓Heather was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!

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🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast

🎓Mentoring Moments is composed of clips taken from ⁠Jason's eCommerce Q&A's - ⁠⁠https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood⁠⁠

🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise

Enjoy!