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š¦In our latest B2B Master Series on THE ECOMMERCE EDGE, we feature ā Graham Lubieā , the Vice President, Digital at Wasserman Digital - ā https://digital.teamwass.comā
š¦Wasserman Digital is a global agency that designs, builds, and manages digital commerce experiences and applications using the most sophisticated platforms and integrated technologies available today - with a deep specialization in B2B Commerce specifically
š¦We decided to do this Master Series together to be able to dig deeper into several key areas such as:
- Voice of the B2B Buyer: āHow can you know if you donāt ask?ā
- Digital Maturity, what it is, and what it isnāt
- Buyer-Centric Transformation
- AI in B2B Digital Transformation: Stay Curious
- From Strategy to Execution: Making Digital Change Stick
- A Sales Force/Process Automation Approach to Digital Customer Adoption
- The Future of B2B Commerce: Cutting through the noise and determining what really matters
š¦Our goal with this series is to help B2B manufacturers, wholesalers and distributors implement a sustainable, deeply actionable and highly operationalized 'Voice of Customer' Program to help enable deep customer centricity in all they do
Enjoy!
By Jason Greenwood4.9
88 ratings
š¦In our latest B2B Master Series on THE ECOMMERCE EDGE, we feature ā Graham Lubieā , the Vice President, Digital at Wasserman Digital - ā https://digital.teamwass.comā
š¦Wasserman Digital is a global agency that designs, builds, and manages digital commerce experiences and applications using the most sophisticated platforms and integrated technologies available today - with a deep specialization in B2B Commerce specifically
š¦We decided to do this Master Series together to be able to dig deeper into several key areas such as:
- Voice of the B2B Buyer: āHow can you know if you donāt ask?ā
- Digital Maturity, what it is, and what it isnāt
- Buyer-Centric Transformation
- AI in B2B Digital Transformation: Stay Curious
- From Strategy to Execution: Making Digital Change Stick
- A Sales Force/Process Automation Approach to Digital Customer Adoption
- The Future of B2B Commerce: Cutting through the noise and determining what really matters
š¦Our goal with this series is to help B2B manufacturers, wholesalers and distributors implement a sustainable, deeply actionable and highly operationalized 'Voice of Customer' Program to help enable deep customer centricity in all they do
Enjoy!

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