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E578:đŠB2B VOICE OF CUSTOMER EXCELLENCE | B2B MASTER SERIES WITH WASSERMAN DIGITAL - 3 OF 3 | B2B COMMERCE CORNER #121 | THE ECOMMERCE EDGE Podcast
đŠIn our latest B2B Master Series on THE ECOMMERCE EDGE, we feature â â Graham Lubieâ â , the Vice President, Digital at Wasserman Digital - â â https://digital.teamwass.comâ â
đŠWasserman Digital is a global agency that designs, builds, and manages digital commerce experiences and applications using the most sophisticated platforms and integrated technologies available today - with a deep specialization in B2B Commerce specifically
đŠWe decided to do this Master Series together to be able to dig deeper into several key areas such as:
- Voice of the B2B Buyer: âHow can you know if you donât ask?â
- Digital Maturity, what it is, and what it isnât
- Buyer-Centric Transformation
- AI in B2B Digital Transformation: Stay Curious
- From Strategy to Execution: Making Digital Change Stick
- A Sales Force/Process Automation Approach to Digital Customer Adoption
- The Future of B2B Commerce: Cutting through the noise and determining what really matters
đŠOur goal with this series is to help B2B manufacturers, wholesalers and distributors implement a sustainable, deeply actionable and highly operationalized 'Voice of Customer' Program to help enable deep customer centricity in all they do
Enjoy!
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By Jason Greenwood
4.9
88 ratings
đŠIn our latest B2B Master Series on THE ECOMMERCE EDGE, we feature â â Graham Lubieâ â , the Vice President, Digital at Wasserman Digital - â â https://digital.teamwass.comâ â
đŠWasserman Digital is a global agency that designs, builds, and manages digital commerce experiences and applications using the most sophisticated platforms and integrated technologies available today - with a deep specialization in B2B Commerce specifically
đŠWe decided to do this Master Series together to be able to dig deeper into several key areas such as:
- Voice of the B2B Buyer: âHow can you know if you donât ask?â
- Digital Maturity, what it is, and what it isnât
- Buyer-Centric Transformation
- AI in B2B Digital Transformation: Stay Curious
- From Strategy to Execution: Making Digital Change Stick
- A Sales Force/Process Automation Approach to Digital Customer Adoption
- The Future of B2B Commerce: Cutting through the noise and determining what really matters
đŠOur goal with this series is to help B2B manufacturers, wholesalers and distributors implement a sustainable, deeply actionable and highly operationalized 'Voice of Customer' Program to help enable deep customer centricity in all they do
Enjoy!
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