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E70: Market Update- Canadian Tech, US Loan Officers Hurting, Pinch-DLC Partnership
In this episode of Mortgage Tech Talks, we break down some huge developments happening across the mortgage industry — both in Canada and the U.S.
From the shocking downsizing of U.S. mortgage brokers, to how Canadian mortgage tech companies are adjusting their strategies, to a deep dive into the latest partnership news between Pinch Financial and DLC — this episode is packed with insights that every mortgage professional, lender, and tech entrepreneur needs to hear.
Whether you're a mortgage broker, lender, or just someone following the evolving mortgage tech space, you're going to walk away with valuable takeaways about where the market is heading.
Timestamps:
00:00 - U.S. Mortgage Broker Numbers Crash: 395,000 → 93,000
00:18 - Comparing U.S. vs. Canadian Mortgage Broker Markets
00:52 - Why U.S. Brokers Are Being Wiped Out (No Renewal Cycles)
01:26 - Welcome to Mortgage Tech Talks (Living Room Edition)
01:44 - Quick Overview of Today's Topics
02:06 - How Canadian Tech Companies Are Positioning Themselves
02:23 - The Pinch Financial Curiosity Story
02:27 - Story #1: Jeff Willis' Proudly Canadian Post
03:06 - Debating Canadian vs. U.S. Mortgage Tech Platforms
04:09 - Economic Libertarian View on Tariffs in Mortgage Tech
05:07 - Why "Made in Canada" Matters More in 2025
06:08 - How U.S. Funding Impacts Canadian Mortgage Startups
07:29 - Silver Linings and the Need for Canadian Funding Growth
08:05 - Story #2: Even Deeper Dive into U.S. Loan Officer Numbers
09:31 - The True Reason Behind the U.S. Mortgage Collapse
10:59 - No Refinancing, No Moving, No Business
11:39 - How Brokers Are Surviving Today (New Builds, 2nd Mortgages)
12:11 - The New Evolution: From "Rate Shopper" to "Trusted Advisor"
13:12 - Story #3: Pinch Financial Partners with DLC
13:54 - The Importance of Realtor.ca Integration for Pinch
14:30 - Is Pinch Really a "Game-Changer"? A Closer Look
15:07 - Unpacking the M3 Tech and Pinch Relationship
16:13 - Why M3 Might Be Refocusing on Core Competencies
17:15 - Are Brokers and Tech Companies Both Scaling Back?
17:30 - Final Thoughts + How the Mortgage Tech Landscape is Changing
Subscribe to Mortgage Tech Talks for more weekly deep dives into mortgage industry trends, market updates, and how technology is shaping the future of Canadian lending.
👉 Comment below: What trend do you think will have the biggest impact in the next 12 months?
#MortgageBrokers #MortgageTech #CanadianRealEstate #LendingTrends #MortgageIndustry
View all episodes
By Tom HallIn this episode of Mortgage Tech Talks, we break down some huge developments happening across the mortgage industry — both in Canada and the U.S.
From the shocking downsizing of U.S. mortgage brokers, to how Canadian mortgage tech companies are adjusting their strategies, to a deep dive into the latest partnership news between Pinch Financial and DLC — this episode is packed with insights that every mortgage professional, lender, and tech entrepreneur needs to hear.
Whether you're a mortgage broker, lender, or just someone following the evolving mortgage tech space, you're going to walk away with valuable takeaways about where the market is heading.
Timestamps:
00:00 - U.S. Mortgage Broker Numbers Crash: 395,000 → 93,000
00:18 - Comparing U.S. vs. Canadian Mortgage Broker Markets
00:52 - Why U.S. Brokers Are Being Wiped Out (No Renewal Cycles)
01:26 - Welcome to Mortgage Tech Talks (Living Room Edition)
01:44 - Quick Overview of Today's Topics
02:06 - How Canadian Tech Companies Are Positioning Themselves
02:23 - The Pinch Financial Curiosity Story
02:27 - Story #1: Jeff Willis' Proudly Canadian Post
03:06 - Debating Canadian vs. U.S. Mortgage Tech Platforms
04:09 - Economic Libertarian View on Tariffs in Mortgage Tech
05:07 - Why "Made in Canada" Matters More in 2025
06:08 - How U.S. Funding Impacts Canadian Mortgage Startups
07:29 - Silver Linings and the Need for Canadian Funding Growth
08:05 - Story #2: Even Deeper Dive into U.S. Loan Officer Numbers
09:31 - The True Reason Behind the U.S. Mortgage Collapse
10:59 - No Refinancing, No Moving, No Business
11:39 - How Brokers Are Surviving Today (New Builds, 2nd Mortgages)
12:11 - The New Evolution: From "Rate Shopper" to "Trusted Advisor"
13:12 - Story #3: Pinch Financial Partners with DLC
13:54 - The Importance of Realtor.ca Integration for Pinch
14:30 - Is Pinch Really a "Game-Changer"? A Closer Look
15:07 - Unpacking the M3 Tech and Pinch Relationship
16:13 - Why M3 Might Be Refocusing on Core Competencies
17:15 - Are Brokers and Tech Companies Both Scaling Back?
17:30 - Final Thoughts + How the Mortgage Tech Landscape is Changing
Subscribe to Mortgage Tech Talks for more weekly deep dives into mortgage industry trends, market updates, and how technology is shaping the future of Canadian lending.
👉 Comment below: What trend do you think will have the biggest impact in the next 12 months?
#MortgageBrokers #MortgageTech #CanadianRealEstate #LendingTrends #MortgageIndustry
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