How I Invest with David Weisburd

E81: Ryan Serhant: The #1 Sales Mistake You’re Making


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Ryan Serhant is the Founder & CEO at SERHANT., a star in the Netflix show “Owning Manhattan” and Bravo show “Million Dollar Listing New York”, and a 3x bestselling author. In this episode, Ryan and David Weisburd discuss SERHANT.’s meteoric rise as a top real estate brokerage in New York City, Ryan’s unique approach to sales, sales training, and branding, and what it’s like for a founder scaling a business in hyper-growth.
(0:00) Episode preview
(1:50) The impact of new Netflix show “Owning Manhattan” on SERHANT.’s business
(4:41) Sales-as-a-Service and sales training
(7:44) Common sales mistakes
(11:27) Why Ryan started SERHANT.
(15:18) Reflecting on “Owning Manhattan”
(19:34) Recognizing potential in people
(21:54) Strategies for scaling in hyper-growth
(26:45) Branding
(33:12) The 1000-minute rule
(34:52) Follow & subscribe to The 10X Capital Podcast
(35:20) Handling setbacks and maintaining perspective
(39:38) Business expansion, success, and finding balance
(42:20) Closing remarks
...more
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How I Invest with David WeisburdBy David Weisburd

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