May 11, 2018

Earning 7 Figures a Year Serving Lower Income Families by Delivering Unbundled Legal Services

1 hour 2 minutes

Episode 52: Earning 7 Figures a Year Serving Lower Income Families by Delivering Unbundled Legal Services

Ardy Pirnia and John Ibrahim are Beverly Hills and Orange County, California family law and personal injury lawyers. You’d expect firms from their regions to be charging high end retainer fees of between $5000 - $10,000+ and hourly rates of $350/hour and more. Instead, Ardy and John have built highly profitable practices offering unbundled and limited scope services with starting fees ranging from as low as $500 - $1500. Today they join the show to share the types of unbundled service options they offer, and when and how they deliver them. They explain why they believe unbundled services give more people access to legal help who otherwise couldn’t afford it, and why offering these options has been a very profitable business decision.

Click here watch the video version of this podcast interview on our YouTube Channel

To read a complete transcript of this interview, click here

In this episode, you’ll learn:

How Ardy has been able to build a 7-figure per year practice by leveraging Unbundled Attorney leads and delivering unbundled legal services to his clients

Some of the most important lessons Ardy and John have learned from collectively fielding over 3000 leads

Ardy’s feelings about attorneys charging $5000 + retainer fees, and why he chooses not to charge such high up-front fees

How leading with unbundled services and more affordable up-front fees can significantly improve your client conversion rates

Creative ways Ardy monetizes cases that other attorneys would typically turn away

The benefits of handling a higher volume of smaller cases instead of a few big ones

How to effectively offer flat rate service on a limited scope basis one segment at a time

How serving clients that otherwise would not be able to afford legal services can positively impact your firm’s reputation and the number of referrals you receive

The contrast between offering flat rates by the task versus flat rates for the entire case

How to break your service options into 3 tiers of pricing, and the specific tiers of pricing that John offers his clients

Ardy and John’s perspective on the new generation of tech-enabled millennial attorneys, and how their values differ from previous generations of lawyers

How the substantial increase in pro se litigants over the past 10 years presents a unique business opportunity that lawyers can take advantage of

The importance of taking enough time to thoroughly fact-find during the initial consultation to learn critical pieces of information that improve your ability to qualify and convert your leads into paying clients

How unequivocally dispelling the false belief that lawyers cannot make money offering unbundled services could result in a substantial shift the affordability of legal services in North America

The power of a reliable lead generation service, and how quickly a good source of leads can produce a high volume of new paying clients

The importance of understanding the long-term value of each client

And much more…

Resources Mentioned in This Episode

Unbundled Attorney YouTube Channel

Unbundled Attorney Mastermind Podcast Episode 40 with Brian Picarello: Experienced Social Worker Turned Practicing Attorney: Active Listening, Cultivating and Communicating Empathy, and Understanding the Lifetime Value of Each Client

If you enjoy this podcast, please head over to iTunes, subscribe to the show, and leave us a review. We love hearing from our listeners and look forward to reading your feedback!

For more information about Unbundled Attorney and how our exclusive, unbundled leads can help grow your practice, visit: https://www.unbundledattorney.com

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By The Unbundled Attorney Team

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