Easy Scaling Podcast

In my opinion, quarterly planning is one of the most critical pre-reqs to scaling.

In this episode, I'm going to run you through several core issues I see coming from NOT planning, and then walk you through HOW to do quarterly planning. 

Issues:

• Shiny object syndrome: Big picture planning gives you the context you need to know if you’re making aligned decisions and working on the things that are actually going to get you closer to your goals vs something that is a shiny object.
• Last minute everything: I mean who hasn’t decided to launch something, offer something, or do something only to feel like you’re scrambling to do everything last minute.. Details are missed, it’s not thought out and intentional. And even if it works, you feel like you’re scrambling.
• Long backlog of tasks: How many tasks are on your to do list that have been there for more than 6-12 months? Without comprehensive planning.. That backlog grows and it’s almost impossible to chip away at it in any meaningful way because there will ALWAYS. Literally ALWAYS. be new things to add to your to-do list. Planning allows you to stop and prioritize. 
• Taking on too much than you can handle: So common. Unbelievably common. Because most of the time, when we have an idea, we don’t actually understand the 20+ things it’s going to take for us to actually pull off the idea. Getting granular with your ideas, projects, and tasks is what allows you to commit to a manageable amount each year, quarter, or month. 

How to plan:

• Get clear on your big picture vision and goals
• Analyze what’s working and what's not working
• Make a plan for what you’re selling, your offers, your marketing, and your visibility
• And then prioritize Back end operations projects like SOPs, systems, and automations
• Chunk everything out into the individual tasks and steps that it’s going to take to get your big ideas done. 

Setting aside time to think through all of this stuff will give you the context that you need to determine what the top priorities are in your business. You can then take that information and chunk it out into a focus for each month, your list of priority and upcoming projects for the quarter, and your backlog.

Loves this episode on planning?

Click below to learn how to set strategic goals that will be the foundation of your planning and learn more about how our goals defined our five-year plan. 

• Team Meeting | BTS of Easy Scaling's five-year plan
• Real Talk | Strategic planning and goal setting

 
To make your planning easier, leave the podcast a review to get my 90 day planning formula - This is the exact process I use with all my clients and for myself.

Happy planning!

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking
• Leave a review: https://www.easyscaling.com/podcastreview 

Sales calls, discovery calls, clarity calls - whatever you call 'em - they get a bad rap 😕⁠
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In this episode, I'm discussing my pet peeves, and I bet my bottom dollar you've experienced at least one of them.
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Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

I'm back with my very own coach, Julia, but this time to lift the lid on our businesses and finances 💰

Sharing unpopular opinions, things that scare us in business, and some of our biggest learnings to date....

My guest is Julia DeWolfe, she is one of my coaches, a certified Cognitive Behavioral Therapy practitioner, and what she calls an 'everything coach' for entrepreneurs.

Julia is a regular guest on the podcast and together we explore the more emotional side of business ownership and dig into many of the things that I've personally struggled with or overcome in my own business.

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

Connect with this week’s guest Julia DeWolfe

• Website: juliadewolfecoaching.com
• Instagram: @juliadewolfecoaching

Today I'm walking you through the behind the scenes of how I actually create content for my business. 

I get a lot of questions about content creation from my clients and I struggled for a really, really, really long time with creating content, so I know cracking the code on this is important. 

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

For the full show notes and access to resources mentioned in this episode visit https://www.easyscaling.com/blog/episode37

This episode is part of our mini-series all about money. Tune in as we get deep in the weeds about how much we're making, how much we're spending, and how that's evolved since we started. I'm very appreciative of all of my guests who were brave enough to show up on this series and talk transparently about all things money.

In this episode, we’re talking with Kim Argetsinger, a mindset coach and business mentor with a mission to help you create your version of success and make more money doing what you love. Kim’s been around the business and coaching block for almost seven years, has been on thousands and thousands of coaching calls, and has built her own booked out, multi-six-figure business and team her way that brings in consistent multi-5-figure cash months from 1:1 alone.

Topics discussed:

• How she built a 6-figure business without spending a dime on ads
• How she 3x her income in 3 years
• Insight into a revenue share model
• Her million-dollar money mindset
• A deep dive into her expenses

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

Connect with this week’s guest, Kim Argetsinger:

• Website: https://kimargetsinger.com/ 
• Business Besties & Creative Bosses FB Group: bit.ly/businessbestiesfbgroup
• Instagram: https://www.instagram.com/kimargetsinger/ 

Love what you heard? Reviews really help us out! As a thank you, you can get my 90-Day Planning Formula ($97 Value) by submitting a screenshot of your 5-star review at easyscaling.com/podcastreview

For the full show notes and access to resources mentioned in this episode visit https://www.easyscaling.com/blog/episode36

This episode is part of our mini-series all about money. Tune in as we get deep in the weeds about how much we're making, how much we're spending, and how that's evolved since we started. I'm very appreciative of all of my guests who were brave enough to show up on this series and talk transparently about all things money.

In this episode, we’re talking with Katie Bambrick. Katie is a Sales, Marketing & Business Coach, helping online entrepreneurs grow and scale their businesses with organic sales & marketing strategies. It's her mission to help business owners 10x their sales confidence, create and launch offers that sell and increase their income and impact.

Topics discussed:

• Experiencing the feast and famine
• Knowing when to quit her job
• Being a one-woman show
• Budgeting for the month ahead
• All her investments

Links/Resources Mentioned:

• 30-day free trial of Kajabi (my absolute favorite platform for coaches and course creators)

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

Connect with this week’s guest, Katie Bambrick:

• Instagram: https://www.instagram.com/katiebambrickcoaching/ 

*some links above are affiliate links which means I will get a small commission if you make a purchase with my link, but you will not pay any extra. I personally use and recommend these products!

Love what you heard? Reviews really help us out! As a thank you, you can get my 90-Day Planning Formula ($97 Value) by submitting a screenshot of your 5-star review at easyscaling.com/podcastreview

For the full show notes and access to resources mentioned in this episode visit https://www.easyscaling.com/blog/episode35

This episode is part of our mini-series all about money. Tune in as we get deep in the weeds about how much we're making, how much we're spending, and how that's evolved since we started. I'm very appreciative of all of my guests who were brave enough to show up on this series and talk transparently about all things money.

In this episode, we’re talking with Sarah Lambert. Sarah is the founder and head business coach at The Rosewood Agency, a course creation agency that helps 6-figure entrepreneurs create passive income. She scaled her business from a 30k side hustle to a 400k agency in just 4 years while raising two babies, and is passionate about building online businesses in an aligned and scalable way.

Topics discussed:

• The energy exchange with money
• The importance of investing 
• Her journey from corporate to growing a business
• Raising your prices 
• Doubling her revenue and working less

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

Connect with this week’s guest, Sarah Lambert:

• Website: therosewoodagency.com
• Instagram: @thesarahlambert

Love what you heard? Reviews really help us out! As a thank you, you can get my 90-Day Planning Formula ($97 Value) by submitting a screenshot of your 5-star review at easyscaling.com/podcastreview

For the full show notes and access to resources mentioned in this episode visit https://www.easyscaling.com/blog/episode34 

This episode is part of our mini-series all about money. Tune in as we get deep in the weeds about how much we're making, how much we're spending, and how that's evolved since we started. I'm very appreciative of all of my guests who were brave enough to show up on this series and talk transparently about all things money.

In this episode, we’re talking with Amanda Burg, the Founder and Creative Director of Liberty Type, a Knoxville based creative agency. Since 2016, Amanda and her all female team have helped small business owners better describe what they do and stand out online through copywriting, brand and web design, and 1:1 marketing services. When she's not running her six-figure agency, Amanda is a wife and mom of two.

Topics discussed:

• The importance of paying your team well
• What she considers when hiring 
• The financial goals for Liberty Type
• How she built a 6-figure business with a newborn
• Her worries about hitting 7-figures

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

Connect with this week’s guest, Amanda Burg:

• Website: https://libertytype.com/
• Instagram: https://www.instagram.com/libertytypeco/

Love what you heard? Reviews really help us out! As a thank you, you can get my 90-Day Planning Formula ($97 Value) by submitting a screenshot of your 5-star review at easyscaling.com/podcastreview

Tune in for my first-ever pop-up podcast episode!

We're going deep on all things funnels and audience growth.

Joining me (back for the second time) is Kendall Cherry, the founder and creative director of The Candid Collective. Kendall has been the genius behind my all of my email and social content for the past four months. 

In this episode, we're talking about:

• How we broke up with each other (and then became BFFs & biz partners)
• The biggest trend we’re seeing in the online space with 2023 goals
• Why raving fans > lots of random followers
• How I hacked my lead gen + funnel strategy so my ads pay for themselves
• How 1 freebie funnel landed me over 6,000 email subscribers
• Guest speaking on podcasts this year? Steal Kendall’s exact freebie strategy
• Why I love freebie bundles for growing your list AND making money
• How to work with us in our new collab offer, Easy AF Funnels

Apply by February 10th for us to build your Easy AF Funnel.

I know you feel like you have to do all the things.

Like to get *the* best ROI on your marketing efforts, you've got to go ALL the way in.

If you've got a podcast, you might as well also turn the video clips into Reels, repurpose the episodes into blog posts, and so on and so forth.

If you're going to spend the time going live, you need to turn the content into an email series or bomb AF lead magnet.

If you're going to write a bunch of great content and captions for Instagram, you better repurpose those into LinkedIn posts.

Otherwise, it's really just a waste, right?

You better just wait until you can do it all, and do it well. 

WRONG.

As a COO, I see this all the time. You throw more and more cash at the things you think will turn your marketing volume all the way up.

But in reality, it turns into an operational nightmare. And if ops isn't your thing (which, lucky guess...it's probably not!) then you've just set yourself up for a shitload of headaches and hurt.

In today's episode of the Easy Scaling podcast, I'm giving you permission to stop doing all the things.

Seriously, shut it down.

If you've ever felt the pressure or expectation to show up in all the ways, this episode was made for you.

Enjoy ;-)

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking