Eat Differently is a powerful, new PSA campaign featuring Paul McCartney, Jane Goodall, Mahatma Gandhi, Martin Luther King, Jr., Albert Einstein, Cesar Chavez and other revolutionary thinkers. It's aim is to inspire people to eat plants, not animals. An homage to the 1990's famous Think Different campaign, this is one of the largest efforts ever to advocate for a diet of plants, not animals. It directly counters the dairy industry's "Got Milk" campaign. Visit http://eatdifferently.com/ Also, nonprofit research organization Faunalytics has just surveyed thousands of Americans about how likely they would be to try a number of pro-animal actions, such as giving up meat or buying cruelty-free products. The results are fascinating and will help animal advocates tailor specific "asks" to the most receptive groups. Lori Amos talks about Eat Differently and Zach Wulderk brings us the Faunalytics findings. For more: https://faunalytics.org/