eCommerce Growth Show

As a Partner Manager for Referral Candy, Raul will discuss with us about the importance of Customer Retention and Loyalty programs to delight your customers.

- Your customers are your best marketing team: How loyalty and referral marketing improves customer acquisition and retention

- You're more than just a product: Build a community around your brand

- How to stay top of mind, give your customers an incentive to talk about you and come back to your store for more

All episodes: eCommerce Growth Show

Episode notes: Retaining customers: Customer loyalty and advocacy

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Sean is a serial entrepreneur VC and co-founder of GrowthX and GrowthX Academy, with three successful exits, who has successfully grown dozens of early-stage companies

> What can we expect to happen in the next few months

> The opportunities & challenges for eCommerce companies

> The main mistakes of eCommerce managers these days

All episodes: eCommerce Growth Show

Episode notes: How to make the shift to the new normal

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In this episode we will have the pleasure to talk with Michael Dragich about how to make the best use of Shopify free. 

As founder of ShopaFree, Michael Dragich and his Detroit based team of three Shopify Experts, have built hundreds of Shopify stores for free over the past four years. Today we'll be talking with him about why this unique business model was developed, the path to becoming profitable, and how you as a merchant can get your store setup and designed for free. He also runs and curates two Facebook groups, Shopify Freesources (free) and the Unlimited Shopify Support 420 Club ($42 a month). Tune in to find out more about all of the above and the struggles of living with a foot long Rick Rubin-esque, ZZ-top 4th member, Duck Dynasty extra, forest of facial follicles <- soup is thine enemy :)

All episodes: eCommerce Growth Show

Episode notes: How to make the best use of Shopify free

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In this episode, we will have the pleasure to talk with Michael Aagaard about the Importance of Conversion Research in eCommerce Optimization. 

Michael Aagaard is generally known as one of the most passionate and enthusiastic people in the CRO industry. He has worked full time with Conversion Optimization since 2008 and his research-driven process has helped companies all over the world create better experiences for their customers. Michael is a sought after international keynote speaker on the topic of Conversion Rate Optimization.

Michael Aagaard Consulting / Michaelaagaard.com

All episodes: eCommerce Growth Show

Episode notes: The importance of conversion research in eCommerce optimization

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In this episode, we have the pleasure to speak with Thomas Bartke about the one thing you can do right now to protect your Facebook account from bans and create super-advanced audience data to scale your campaigns!

Join us! 

Thomas Bartke is the creator of Trackify, the leading app for managing Facebook pixels for eCommerce in Shopify stores and beyond.

He was instrumental in launching and growing multiple 7- and 8-figure brand stores on Shopify and provides consulting to grow and scale with Facebook ads.

All episodes: eCommerce Growth Show

Episode notes: Create advanced data campaigns on Facebook and protect your account from bans

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In this episode of eCommerceGrowthShow, we will discuss with Jon McDonald how to convert more of your visitors into buyers.

Jon MacDonald is founder of The Good, a conversion rate optimization firm that has achieved results for the largest online brands including Adobe, Nike, Xerox, The Economist, and many more.

All episodes: eCommerce Growth Show

Episode notes: How to convert more of your website visitors into buyers

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In the first episode of the new format of our weekly show, we will have Jake Cohen as a guest for a chat regarding eCommerce marketing during COVID19!

About Jake:

Having a ton of experience by playing roles from being a musician, journalist, project manager, sales rep, associate broker, strategist, product manager, has built and executed B2C branding campaigns for companies like American Express, FIAT & Allstate 

Nowadays, Jake is the Head of Product Marketing at Klaviyo, a leading email marketing platforms.  

Klaviyo helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook, and Instagram marketing campaigns.

All episodes: eCommerce Growth Show

Episode notes: Real-time data: How COVID19 is affecting the eCommerce stores

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In this week’s episode of Growth Interviews, we invite you to join our podcast conversation with Blake Morgan, a leader in customer experience, a keynote speaker and customer experience futurist.

Blake is the author of two books: the bestseller "The Customer Of The Future: 10 Guiding Principles For Winning Tomorrow's Business" and "More is More: How The Best Companies Work Harder And Go Farther To Create Knock Your Socks Off Customer Experiences."

She also contributes to Forbes, the Harvard Business Review and Hemispheres Magazine. Furthermore, she is the host of “The Modern Customer Podcast” and the “Be Your Own Boss Podcast”.

The best takeaways:

• Reasons for not offering a great customer experience - 06:16
• Success vs failure in customer experience - 09:18
• How to measure customer experience - 20:37
• The painful truth behind what companies refuse to admit/don’t know about their customers - 25:20

Podcast Notes: Blake Morgan: Customer experience. What else?

All episode articles: Growth Interviews

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In this week’s episode of Growth Interviews, we invite you to join our podcast conversation with Barry Schwartz, the CEO of RustyBrick and founder of the Search Engine Roundtable, covering search for over 16 years.

Barry Schwartz is also the News Editor at Search Engine Land, being the former News Editor at Search Engine Watch as well. He hosts the Search Marketing Expo in Israel and is a speaker, moderator and coordinator at various search marketing conferences, such as Search Marketing Expo, Search Engine Strategies, La Red Innova Madrid, Spain, PubCon and many other marketing and technology events.

Barry has been providing an advisory role for Google, Yahoo! Search, Microsoft's Bing, and several other Internet companies and startups. In 2019, he was awarded the Outstanding Community Services Award from Search Engine Land and in 2018 by the US Search Awards the US Search Personality Of The Year.

The best takeaways:

• What doesn’t work anymore in SEO - 02:29
• Growing in 2020: SEO and user experience - 06:48
• The recipe for a good mix of channels - 11:35
• RankBrain and the influence of AI - 17:04

Podcast Notes: Barry Schwartz: The key is website User Experience

All episode articles: Growth Interviews

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In this week’s episode of Growth Interviews, we invite you to join our podcast conversation with Alex Cleanthous, co-founder and director of strategy and innovation at Web Profits and co-founder of Zage Marketing Group at the same time.

Alex Cleanthous is an amazing entrepreneur, always in search of new opportunities to leverage his resources and capabilities to drive rapid growth and make a positive impact in the world. He feels passionate about personal and professional growth, making sure to surround himself with people with the same proclivities. He possesses considerable private board experience, having successfully launched an IPO.

The best takeaways:

• How to grow your eCommerce in 2020 - 01:49
• The lack of marketing skills - 03:50
• An approach to customer retention - 05:01
• Never forget personal growth - 07:11
• Machine learning is not for every kind of business - 08:23

Podcast Notes: Alex Cleanthous: Expand, personalize and collaborate to grow

All episode articles: Growth Interviews

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