eCommerce Marketing Podcast

Marketing Strategies and Topics Covered in this Episode:

• The types of digital marketing that can be used to sell books online
• How to optimize digital marketing for selling a book online
• What tools can be used to effectively implement these marketing campaigns
• Examples of businesses that have been successful in selling their books online through digital marketing

Marketing Strategies and Topics Covered in this Episode:

• Methods that any ecommerce company can implement to start building their sales funnel
• When pushing people through your funnel, how you seamlessly get them from the bottom of the funnel to the top of your sales funnel
• Recommended tools and resources for managing people in all phases of your sales funnel
• Examples of businesses that have successfully managed and grown an evergreen and winning sales funnel

Marketing Strategies and Topics Covered in this Episode:

• Where does an ecommerce brand begin when it comes to Conversion rate optimization?
• The specific methodology to follow when looking to improve your conversion rates
• Standard Do's and Don'ts when it comes to CRO
• Ecommerce businesses that have been successful with conversion rate optimization and the specific things they did to improve conversions

Marketing Strategies and Topics Covered in this Episode:

• What exactly is social selling and what are some stats from the past few years to prove that it is something every ecommerce brand should explore
• Instagram and Facebook features that enable and facilitate sales
• Common do's and dont's when it comes to social commerce and social selling
• Brands that have been really successful with social commerce

Marketing Strategies and Topics Covered in this Episode:

• How exactly email retargeting works
• What tools and resources are required for email retargeting to work
• Why email is still a very powerful communication tool to reach and engage with potential clients
• Businesses that have created successful email retargeting campaigns and the specific techniques they utilized

Marketing Strategies and Topics Covered in this Episode:

• How podcasting eliminates cold leads
• Ways to use podcasts for marketing strategies
• How to measure the effectiveness of podcasts
• Businesses that have been successful in using their podcasts for marketing

Marketing Strategies and Topics Covered in this Episode:

• Is email marketing still effective?
• How to write great marketing emails
• Best practices for growing a subscriber list
• The variables that affect the success or failure of an email marketing campaign

Marketing Strategies Revealed in this Episode:

• Why giveaway campaigns so effective and are they appropriate for any ecommerce business
• Tools and resources that are needed to manage your giveaway campaigns
• How an optimal tech stack help increase your ecommerce sales
• Examples of businesses that have successfully set up and managed giveaway campaigns

Marketing Strategies Revealed in this Episode:

• When building or optimizing your eCommerce Tech Stack what is the most important thing to keep in mind?
• The components of an optimal tech stack and the recommended tools and resources that comprise this optimal stack
• How an optimal tech stack help increase your ecommerce sales
• Examples of businesses that have an optimal tech stack and what it looks like

Marketing Strategies Revealed in this Episode:

• What exactly is social selling and what are some stats from the past few years to prove that it is something every ecommerce brand should explore
• What exactly is the gated launch method
• Can the gated launch method be used by any ecommerce brand and if so, what are all the steps to making it happen?
• Brands that have been really successful with a gated launch and the specific things they did