eCommerce Marketing Podcast

eCommerce Marketing Podcast

By Arlen RobinsonBusinessTechnologyMarketing
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eCommerce Marketing Podcast episodes

  • Press Release Marketing - with Mickie Kennedy

    Marketing Strategies Revealed in this Episode:

    • What is press release marketing
    • How you write a press release for marketing purposes
    • What tools can be used for this press release marketing strategy
    • The Do's and Don'ts for press release marketing
    • Businesses that have been successful with press release marketing
    37 min
  • Personalization and SMS Marketing - with Dan McGaw

    Marketing Strategies Revealed in this Episode:

    • Why SMS Marketing still the best strategy today
    • The best approach to an SMS marketing strategy
    • How do you measure the success of SMS marketing
    • Examples of businesses that have successfully with personalized SMS marketing
    31 min
  • AI-Powered Messaging - with Amber Armstrong

    Marketing Strategies Revealed in this Episode:

    • What is AI-Powered messaging
    • How AI-Powered messaging along with top customer care helps bring new customers and retain current ones
    • Tools and resources that help an ecommerce business generate and manage AI-Powered messaging
    • Examples of businesses that have successfully set up and managed AI-Powered marketing campaigns
    • Examples of businesses that have successfully filled crucial marketing roles and the types of success they saw after doing so.
    26 min
  • How to Hire the Right Marketing Person - with Chris Toy

    Marketing Strategies Revealed in this Episode:

    • The most crucial marketing role to fill when your ecommerce business is just starting out
    • Marketing roles to fill when your ecommerce business is looking to scale revenue
    • The most crucial marketing role to fill when your ecommerce business is looking to retain and convert more existing customers
    • Examples of businesses that have successfully filled crucial marketing roles and the types of success they saw after doing so.
    24 min
  • Content & Influencer Marketing - with Irene Moore

    Marketing Strategies Revealed in this Episode:

    • Specific trends that have been seen in the world of influencer marketing within the past year
    • Actionable strategies that brands can use to connect with the right influencers
    • Is influencer marketing a sustainable strategy for years to come?
    • Well known brands that have been successful with influencer marketing and the specific tactics that they utilized.
    32 min
  • eCommerce Marketing Automation - with Kaitlyn Study

    Marketing Strategies Revealed in this Episode:

    • Recommended marketing automations for service-based companies
    • How do you leverage these automations to improve ones overall eCommerce marketing strategy
    • The tools/methods and resources that can be used to implement these automations
    • Examples of businesses that have been successful with these automations
    27 min
  • Social Media Marketing - with Toccara Karizma

    Marketing Strategies Revealed in this Episode:

    • How an ecommerce business knows if social media paid ads on Facebook and Instagram are right for them
    • Some effective ways to come up with the right messaging and targeting the right demographics on social media
    • What an average ecommerce business creates a Facebook group about that makes sense
    • Examples of businesses that have been successful with social media ads and what specifically they have done to gain success
    29 min

About eCommerce Marketing Podcast

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The eCommerce Marketing Podcast walks you through everything that goes into ecommerce marketing -- from inbound marketing to paid advertising to conversions. Learn the strategies top marketing experts…