eCommerce Marketing Podcast

Marketing Strategies Revealed in this Episode:

• What exactly is a Results Flywheel and how can it be applied to ecommerce businesses?
• How does a business know what to focus on and what is right for their business?
• What specific things need to be in place in order to handle an exponential growth in profits?
• Ecommerce growth success stories and how they were achieved

Marketing Strategies Revealed in this Episode:

• What is artificial intelligence and how does it relate to helping a businesses grow and find customers
• What specific strategies can you put in place using AI to help you predict and acquire the right customers?
• What specific tools and resources do you need to use to make artificial intelligence work.
• Where the future of Artificial Intelligence and machine learning is headed with regards to ecommerce marketing

Marketing Strategies Revealed in this Episode:

• How an ecommerce brand should proceed with setting up top of the funnel prospecting using Facebook ads
• The various stages of a sales funnel when it comes to digital marketing
• Effective ways to get your Facebook ads to stand out to attract the right customers
• Ecommerce brands that we can checkout today that are doing an awesome job with top of funnel prospecting on Facebook

Marketing Strategies Revealed in this Episode:

• How to select the best VA's to assist with marketing activities such as email marketing
• How to incorporate VA's into your email marketing process flow
• What prior experience should a VA have in order to be effective in assisting you with email marketing and other marketing tasks
• How to determine the correct compensation for VA's so that you attract the right person for your tasks

Marketing Strategies Revealed in this Episode:

• Why does a brand need to spend money on advertising if they are SEO optimized?
• The best ways to start marketing your product with a small advertising budget on Amazon
• Where do most brands fail when it comes to selling on Amazon?
• The future of retail brick and mortar vs. selling online

Marketing Strategies Revealed in this Episode:

• Basic traffic generation strategies that any ecommerce business can start doing today
• Should a new ecommerce business initially focus on PPC or long term SEO and how should they go about doing this?
• Tools and resources that all ecommerce businesses should have in place to maintain successful PPC and SEO campaigns and strategies
• Successful ecommerce brands that have done a great job balancing PPC and SEO and how have they accomplished this

Marketing Strategies Revealed in this Episode:

• Unique growth strategies the ecommerce companies have been forced to utilize during the Global Pandemic
• Growth strategies of the past that are totally out of the question in this current environment
• Strategies that businesses should double down on now
• Companies that have done a great job in pivoting in this current situation and what they have done to increase growth these days

Marketing Strategies Revealed in this Episode:

• What are web-based push notifications and how can they be utilized by ecommerce businesses?
• Stats that show the effectiveness of push notifications
• What are the different types of push campaigns that successful brands use and how do they coordinate push notifications with their regular email campaigns?
• What tools and resources are required to make push notifications happen and will they work across any browser type and mobile devices as well?

Marketing Strategies Revealed in this Episode:

• Actionable tips to start increasing sales on Amazon Today
• Ways for a brand to stand out and gain awareness
• Specific marketing strategies that are more effective in this current climate
• Companies that have done a great job delivering online content in a funnel while successfully converting customers

Marketing Strategies Revealed in this Episode:

• Why email marketing still more important than ever
• How does an ecommerce brand successfully coordinate social media campaigns with email marketing? And how can a brand successfully use social media to grow their email list?
• How does an ecommerce brand determine what content to use for an email marketing campaign?
• Companies that have some standout and effective email marketing campaigns that we can all learn from