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In this episode, we discuss how small to medium sized businesses can survive and thrive when a behemoth like Proctor & Gamble, Nestle and even Amazon launch a direct competitor to your product. We bring on Parker to share tactics and strategies for maintaining sales velocity and brand share in the face of increased competition from CPG behemoths. This is a must listen to episode if you're experiencing success as an Amazon Seller. If you haven't faced a CPG launch, you likely will. This episode reviews the ways you can be ready now!
Join us on this podcast episode to learn why e-commerce companies are reconsidering their free shipping model and how that could impact consumers. We'll discuss why the end of free shipping is a hot topic in ecommerce, and debate whether or not we think free shipping (and free return shipping) is coming to an end. We discuss the pros and cons of ending free shipping and free return shipping and some potential impact for Amazon and DTC ecommerce sales.
Check out this episode of the Ecommosaurus Podcast to discover how to keep your Amazon listings safe and maintain sales velocity when being attacked by other sellers. We begin the podcast by discussing the key metrics you need to evaluate your listings on an ongoing basis. We use the key metrics to determine 3 different ways you can tell your listing is under attack. Finally we review the advertising strategies that can help you make the most out of your advertising budget AND how you can keep the competition from coming back.
We're looking ahead to Q2 ecommerce trends on the podcast. Topics covered include:
As we come to the end of Q1 and look ahead to the future, now is a great time for business owners to review what Amazon has been up to. With so many new developments in recent months, it can be difficult keeping track of all that's changed at Amazon this quarter. That’s why I've got your back—in today’s blog post, I'm breaking down the most significant updates at Amazon since January 1st—from product launches and acquisitions, to promotions and changes in policy—so you have everything you need to make sure your business is running as smoothly as Sam Elliott with his drawling voice.
Amazon Brand Registry may be THE most important registration you can do if you're selling on Amazon. Amazon Brand Registry through Amazon Seller Central provides protection benefits as well as some additional features that will help you grow your sales. Check out this episode of the Ecommosaurus Podcast to hear how you can protect your brand and drive more sales by using Amazon Brand Registry.
One of the least sexy but most impactful aspects of an ecommerce business is inventory. Most people don't think about how to deal with excess inventory until they've incurred wild inventory storage fees. With recent changes to the Amazon inventory policy we decided to dive into the topic to help you manage your slow moving inventory. We go over the details of the Amazon inventory policy changes and the potential impact on your business and some strategies to help make sure you manage your inventory so the storage fees don't cut into your profit.
We continue our discussion on seasonal products. Today we're joined by a special cast to discuss the best practices for advertising seasonal products. We discuss various ways you can make sure you maximize the sales potential of your seasonal items.
Managing seasonal product sales on Amazon poses unique challenges for sellers. What are the best practices? How do you make sure to maximize your busy season? Check out this episode of the Ecommosaurus Podcast for answers to those questions and more!
We frequently work with clients that have existing sales through retail and wholesale channels. The challenges for these organizations are different than an up and coming ecommerce brand. What does the DTC growth path look like for existing businesses? What are some of the common potholes you can avoid as you're getting started? Check out this episode of the Ecommosaurus Podcast for the answers to those questions and more!
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