Ecommosaurus Podcast

Ecommosaurus Podcast

By Ecommosaurus Podcast by 50 Pound BosonBusinessMarketing
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Ecommosaurus Podcast episodes

  • Ecommosaurus Ep 34 - Dealing with Amazon Behemoths

    In this episode, we discuss how small to medium sized businesses can survive and thrive when a behemoth like Proctor & Gamble, Nestle and even Amazon launch a direct competitor to your product. We bring on Parker to share tactics and strategies for maintaining sales velocity and brand share in the face of increased competition from CPG behemoths. This is a must listen to episode if you're experiencing success as an Amazon Seller. If you haven't faced a CPG launch, you likely will. This episode reviews the ways you can be ready now!

    45 min
  • Ecommosaurus Ep 33 - The End of Free Shipping?

    Join us on this podcast episode to learn why e-commerce companies are reconsidering their free shipping model and how that could impact consumers. We'll discuss why the end of free shipping is a hot topic in ecommerce, and debate whether or not we think free shipping (and free return shipping) is coming to an end. We discuss the pros and cons of ending free shipping and free return shipping and some potential impact for Amazon and DTC ecommerce sales.


    37 min
  • Ecommosaurus Ep 32 - Using Amazon Ads to Counter Attacks on Your Amazon Listings

    Check out this episode of the Ecommosaurus Podcast to discover how to keep your Amazon listings safe and maintain sales velocity when being attacked by other sellers. We begin the podcast by discussing the key metrics you need to evaluate your listings on an ongoing basis. We use the key metrics to determine 3 different ways you can tell your listing is under attack. Finally we review the advertising strategies that can help you make the most out of your advertising budget AND how you can keep the competition from coming back.




    45 min
  • Ecommosaurus Ep 31 - The Crystal Ball of Ecommerce: A Look Ahead at Q2 2023

    We're looking ahead to Q2 ecommerce trends on the podcast. Topics covered include:

    • Artificial Intelligence - the evolution of AI content generators and software that utilize AI are at the top of the list
    • Amazon - will we see more litigation from the Amazon Cybercrimes Unit? The newest Black Hat Technique that's disrupting brands and Amazon inventory policy and capacity manager.
    • Recession impact? How do brands position themselves to be able to spend through the anticipated economic downturn?
    • What happens at Tik Tok? Does it get banned? This has been rumored for years but is Q2 2023 the time?
    • The ongoing problems of venture-funded DTC brands. How might these brands impact advertising and investments in the industry moving forward?
    • GA4 Transition: Google Analytics gets sunsetted July 1, how are we guiding our partners

    • 42 min
    • Ecommosaurus Ep 30 - Breaking Down the Q1 Changes at Amazon: A Seller's Guide to Adaptation

      As we come to the end of Q1 and look ahead to the future, now is a great time for business owners to review what Amazon has been up to. With so many new developments in recent months, it can be difficult keeping track of all that's changed at Amazon this quarter. That’s why I've got your back—in today’s blog post, I'm breaking down the most significant updates at Amazon since January 1st—from product launches and acquisitions, to promotions and changes in policy—so you have everything you need to make sure your business is running as smoothly as Sam Elliott with his drawling voice.

      49 min
    • Ecommosaurus Ep 29 - How Brand Registry Boosts Your Visibility and Revenue

      Amazon Brand Registry may be THE most important registration you can do if you're selling on Amazon. Amazon Brand Registry through Amazon Seller Central provides protection benefits as well as some additional features that will help you grow your sales. Check out this episode of the Ecommosaurus Podcast to hear how you can protect your brand and drive more sales by using Amazon Brand Registry.

      51 min
    • Ecommosaurus Ep 28 - Dealing with Slow Moving Inventory

      One of the least sexy but most impactful aspects of an ecommerce business is inventory. Most people don't think about how to deal with excess inventory until they've incurred wild inventory storage fees. With recent changes to the Amazon inventory policy we decided to dive into the topic to help you manage your slow moving inventory. We go over the details of the Amazon inventory policy changes and the potential impact on your business and some strategies to help make sure you manage your inventory so the storage fees don't cut into your profit.

      41 min
    • Ecommosaurus Ep 27 - Advertising Seasonal Products

      We continue our discussion on seasonal products. Today we're joined by a special cast to discuss the best practices for advertising seasonal products. We discuss various ways you can make sure you maximize the sales potential of your seasonal items.

      37 min
    • Ecommosaurus Ep 25 - Jumpstarting DTC for Existing Brands

      We frequently work with clients that have existing sales through retail and wholesale channels. The challenges for these organizations are different than an up and coming ecommerce brand. What does the DTC growth path look like for existing businesses? What are some of the common potholes you can avoid as you're getting started? Check out this episode of the Ecommosaurus Podcast for the answers to those questions and more!

      35 min

    About Ecommosaurus Podcast

    From the publisher's feed

    Ecommosaurus is the podcast for ecommerce marketers of physical products brands.