I sat down with Jaime, the self-taught cake decorator and entrepreneur behind Love & Flour Bakery, to dive into her journey of rebranding and elevating her business.

From cashing out her 401k at 22 to create her dream bakery, to navigating the challenges of COVID and emerging stronger, Jamie's story is nothing short of inspiring. We chat about the transformation she experienced through rebranding, and how it helped her refocus her business goals and create a truly luxe experience for her clients.

But this isn't just about pretty logos and fancy websites. Jaime gets real about the nitty-gritty of rebranding - the excitement, the challenges, and yes, even the unexpected benefits. She shares invaluable advice for those considering a rebrand, including why she wishes she'd done it sooner and how to approach the process.

Check out Love & Flour Bakery: loveandflourbakery.com

Follow Jaime on Instagram: @love.and.flour and @jaimeecakescontent

We're diving deep into the world of identity marketing with the fiery and brilliant Veronica Romney. If you've ever wondered how brands like Harley Davidson inspire such intense loyalty that people tattoo their logo on their bodies, or how Taylor Swift created the phenomenon of "Swifties," you're in for a treat.

Veronica breaks down the difference between brand identity and identity marketing, explaining how the latter taps into the core of who your customers are or aspire to be. We explore examples from various industries and discuss how even service-based businesses can leverage this powerful strategy.

But it's not all theory - we get practical too. Veronica shares insights on how to uncover your customers' identity markers and how to measure the success of your identity marketing efforts. We also touch on the potential pitfalls, like tying your brand too closely to a single leader.

What I love about this conversation is how it challenges us to think beyond traditional marketing approaches.

Whether you're a wedding planner, a luxury service provider, or any type of business owner, this episode will give you fresh perspectives on connecting with your audience on a deeper level.

Links mentioned:

Veronica's website: veronicaromney.com

Instagram: @v.romney

We're diving into a topic that many luxury service providers often overlook: SEO. You might think your high-end brand doesn't need Google to get noticed, but think again!

I'll reveal why SEO matters for luxury brands and how it can elevate your business to new heights. We'll explore the changing landscape of how high-net-worth individuals, especially younger generations, are using search engines to find premium services. I'll share practical tips on optimizing your blog posts and website content for SEO, including the importance of using specific entities, natural language, and personal storytelling to stand out from AI-generated content.

Free Blog Toolkit: carrylovedesigns.com/blog-toolkit

24-Point Website Audit Checklist: carrylovedesigns.com/audit

You might think, "My high-end brand doesn’t need Google to get noticed." Well, think again! Whether you're a luxury wedding photographer, an upscale real estate agent, or a boutique planner, today's episode is going to change the way you view SEO.

I have a free guide you can grab at carrylovedesigns.com/blog-toolkit. It’s loaded with video tutorials that will be a great next step after listening to this episode.

I often hear, "I don't know how you do it." And, today I'm peeling back the curtain to show you exactly how I manage my time and stay on top of everything from content planning to daily tasks. We'll start by zooming out and looking at my monthly routines, then we’ll bring it in closer to my weekly schedule, and finally, we'll get into the nitty-gritty of my daily habits.

Peek at the resources: SEE HERE

Ever felt deeply connected to your clients' emotions or wondered if you might be an empath in the wedding industry? You're not alone.

In this episode, I chat with Leah Weinberg, co-founder of Odenberg Law, former wedding planner, and author of The Wedding Roller Coaster. We dive into her unique journey and share invaluable tips for thriving as a highly sensitive person in a high-stakes environment. From setting boundaries to embracing your empathy superpower, this episode is packed with insights.

Connect with Leah

Oduberg Website

Leah's Instagram

Oduberg's Instagram

It's me—unedited. I'm calling this my 'shower thoughts' episode. I don't have a plan or agenda; I'm just giving you a peek behind the scenes before I head to my first five-figure mastermind event in Tennessee. Please leave a review if this episode was even remotely helpful/entertaining, or leave a 1-star review if it sucked.

// RESOURCES:

✅ FREE Brand + Marketing Resources  → https://carrylovedesigns.com/resources

✅ FREE QUIZ: What Stage of Business are You In?  → https://carrylovedesigns.com/quiz

✅   Brand + Marketing Workshops → https://carrylovedesigns.com/shop

In this episode, Amber Anderson of Refine and I discuss creating and, more importantly, sticking to boundaries as entrepreneurs. Tune in to hear how to handle bad reviews, scope creep, building value, and teaching your clients how your process works. We'll also cover how enforcing boundaries can make your clients respect you.

From Amber:

🎁 80 Expectations to Communicate with Clients document (use code ELEVATE to make it yours for FREE) Boundary Management Kit

Connect with Amber on Instagram

⭐️ Leave a 5-Star Review for a listener shoutout! ⭐️ View our Services Connect with Amanda on IG

Today I'm joined by Margaux Fraise of Harmony Creative Studio. (Her name might sound familiar because she's also the host of the Wedding Summit Series.) She's launched from our Signature Experience in 2023, and she's sharing how she's booking wedding planning clients without even getting on a sales call with them. If Margaux's story inspires you, then I’ve got great news! The Signature Experience is enrolling with over $8,000 of upgrades included (upgrades disappear March 28, 2024).

 Ready to hear more? PRESS PLAY to get started --- ️🎟️ Join an Open House to get a backstage pass of what it's like to be a CLD Client: Limited Spots Available → Choose a time now

💌 Skip the Open House & fill out an application to work with Amanda → Snag Signature Experience bonuses

Links from Margaux: Website: harmonycreativestudio.com Connect on Instagram: @harmonycreative

Tired of booking cheap clients? Join me for round 3 of our Find Your First Class Ideal Client challenge, then listen to how Matthew Mitchell of Mitchell Event Planning ditched Wedding Wire and got 40+ leads from his website within 120 days of launching.

 Reserve Your Free Seat